Bree Martinez Email & Phone Number

Jersey City, Nj, Us

New York, Ny, Us

New York, Us

• Created and executed innovative PR campaigns, including writing press materials, pitching trade stories and interviews to print, online, and broadcast media.• Arranged virtual and in-person events for clients, including pitching for national consumers festivals, industry trade shows, and bookstore meet-and-greets. • Grew and maintained media relationships, and establishes new connections with emerging outlets, social media influencers, and independent retailers.• Compiled and presented media news clippings and coverage reports to sales and key stakeholders to convey successes and growth opportunities.• Assisted with general administrative tasks including monitoring consumers and media requests on Edelweiss, maintaining the department inbox, and facilitates bulk in-house special mailings.

Salt Lake City, Us

• Led the development of a comprehensive back-end platform library which increased strategic content communication with key stakeholders and identified growth opportunities for future content acquisition.• Managed multiple on-going projects and pivoted to time-sensitive matters across all internal teams to meet deadlines and maintain workflow.• Redesigned the full content upload workflow experience for more than twenty colleagues to streamline work processes by identifying key structural elements, eliminating duplicate steps, and consolidating data tools. Actively maintained the workflow to optimize cross-functional support.• Created learning pathways for pilot programs in support of enterprise and marketing teams to meet potential consumer needs, including writing original content, outlining key learning statements, and sourcing ancillary multimedia resources for Atomic Habits by James Clear, Think Again by Adam Grant, and Mindset by Carol Dweck.• Provided consultation on publicity campaigns, publishing industry norms and expectations, trade media, and reader communities within social media platforms such as TikTok, Instagram, and Twitter.

Salt Lake City, Us

• Cultivated relationships with clients and talent representatives to pitch the product and discuss content creation opportunities while maintaining open communication during organizational changes in a rapidly growing early-seed startup company to establish positive brand identity in the market.• Worked in tangent with the Director of Author Outreach to identify talent prospects for future partnerships to actively and aggressively exceed monthly department Objectives and Key Results (OKRs).• Project managed client participation and logistics, including managing contact databases and contracts, supporting third-party permission acquisitions, and coordinating with internal BookClub teams on timelines for content release, talent travel itineraries, and COVID-19 guidelines.• Spearheaded creator-led video content on the platform, including drafting and copy-editing discussion guides, providing media coaching and technical support, recording content remotely, and partnering with production teams for quality assessment to deliver exceptional client experience throughout the recording process.• Collaborated on cross-functional projects, including sourcing multimedia content, organizing and maintaining platform library databases, and strategizing for further library expansion to diversify and expand ancillary content.

New York, Ny, Us

• Led integrated publicity campaigns for multiple clients which received coverage from major media outlets like Entertainment Weekly, NPR.com, NBC News, Washington Post, The New York Times Book Review, Paste Magazine, Buzzfeed, and more. • Initiated and actively fostered client relationships, keeping communications lines clear and succinct, and ensuring that key stakeholders were well-informed at all times. • Assisted in researching, organizing, and implementing DEI (Diversity, Equity, & Inclusion) initiatives including the Publicity Contact Database and Representation Matters Panel Committee.• Organized and executed extensive Holiday Gift Guide campaign as well as seasonal round-ups for key media placement. • Streamlined bi-annual data entry submissions to trade publication, creating clear communication across departments and optimizing performance as a result.• Planned and executed a national 14-city costume tour for "Llama Llama Mess Mess", which debuted on the New York Times bestseller list.

New York, Ny, Us

• Assisted Director of Publicity in national media and tour campaigns for Viola Davis, Brad Meltzer, Marie Lu, Julie Berry, Adam Gidwitz, and Renee Ahdieh.• Spearheaded publicity campaigns, maintained client schedules, and coordinated travel for up to 50 Penguin Young Reader clients attending more than 25 festivals across the country.• Maintained extensive databases including bestseller spreadsheets, warehouse inventory updates, weekly stakeholder mailings, and more.• Redesigned and expanded the weekly department newsletter to enhance communication across the division. • Reinvigorated scheduling and tracking practices related to seasonal client travel for consumer festivals. • Established and maintained strong relationships with media, accounts, and influencers.

Brooklyn, Ny, Us

• Managed social media accounts for company and provided consultation/management services to clients. • Planned and executed integrated publicity campaigns working alongside multiple contacts.• Created media outreach plans and identified target markets for multiple campaigns.• Created press materials and media tracking documents.• Organized client tour schedules and streamlined channels of communication.• Maintained relationships with clients and media contacts.

Seattle, Wa, Us

• Maintained productive and positive atmosphere during periods of high volume to keep store operating to standard.• Anticipated customer and store needs by constantly evaluating environment and customers for cues. • Created clear channels of communication with management and employees so that the team can respond effectively, maintaining the Third Place environment. • Assisted with new hire training by positively reinforcing successful performance and giving respectful and encouraging coaching as needed. • Provided feedback to store manager on team performance during shift and prepared future shifts for success through proper shift hand-off practices. • Created a positive learning environment by providing clear, specific, timely and respectful coaching and feedback to team on shift to ensure operational excellence and to improve individual performance.• Delivered exceptional customer service to all customers by connecting with customers, discovering and responding to needs.• Executed store operational policies and procedures during scheduled shifts including organizing opening/closing duties, cash handling, safety and security.

New York, Ny, Us

• Streamlined data analysis using Meltwater to track media interactions. • Created turnkey dashboard graphs and charts to view collected data for media exposure, potential reach, sentiment scores, trending themes, and top sources.• Collaborated with Meltwater representatives to increase program productivity.• Export collected data for archive and future fundraising initiatives.• Consulted on social media accounts and consumer interactions online. • Established and maintained strong team dynamics through team-building exercises.

• Delivered exceptional customer service by creating welcoming environment and providing personal stylist consultations. • Closed sales by processing online orders for customers ordering custom sizes in-store and by phone. • Processed inventory shipments, organized new stock, and elevated new product on the sales floor through innovative product placement. • Maintained and created original content for franchise’s social media accounts. • Enhanced the consumer experience through audio and visual mediums, including custom displays, visual merchandising, and atmospheric music. • Executed store policies and procedures during open/close duties including balancing cash registers, preparing daily bank deposits, and completing daily activity log books.• Managed store email account while on shift to keep team up to date on new communications from corporate team.

New York, Us

• Provided exceptional customer service by recognizing customer cues, asking leading questions to identify needs, and hand-selling products that best fill consumer requests. • Executed timely order fulfillment from online and phone purchases. • Enhanced consumer experience by maintaining a clean and organized shopping environment, maintaining and executing visual merchandising directives from corporate teams.• Provided consultation/feedback through extensive product education. • Increased store profit by closing consumer purchasing and upselling memberships. • Conducted weekly digital product training classes for consumers and provided technical support for devices. • Delivered efficient and flexible team support in multiple departments through cross-training.

• Improved regional consumer opportunities by writing insightful articles and providing experience-based reviews. • Established new business relationships with the goal of extending consumer base in specific geographic areas. • Coordinated with editorial team to plan coverage for entertainment venues, special events, product and restaurant reviews, and timely opinion columns. • Optimized magazine’s content by delivering audience-relevant articles in fast-paced environment.• Executed timely assignments on tight-turnarounds.

Atlanta, Ga, Us

• Delivered exceptional customer service through product sampling, product education, and beverage preparation.• Created consumer friendly environment by providing accessible inventory and organizing the stock room for easy replacement. • Consulted with management and sales team on sales strategies to optimize daily goals.• Fulfilled customer orders and upsold product accessories for premium customer experience.

Fort Worth, Texas, Us

• Delivered outstanding customer service through custom product staging, consultation, and order fulfillment both online and in-store. • Optimized product organization in stock room to create a more safe and accessible environment for team members. • Executed store operational policies and procedures during scheduled shifts including organizing opening/closing duties, submitting and processing stock shipments, cash handling, safety and security.• Maintained company email correspondence with vendors and corporate leadership. • Supervised new employee training, providing timely and constructive feedback in the moment and modeling company standards. • Led all-staff meetings to disseminate new information from corporate leadership, share seasonal sales goals, educate team on new product, and engage in team building exercises. • Supervised annual overnight holiday change-overs and boosted team morale through dance party breaks, themed snacks, and hourly playlist leaders.

Bachelor Of Arts (B.A.), English

Certificate Of Publishing, Publishing