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Brenda Macfarlane Email & Phone Number

Senior Manager, Effectiveness and Growth Strategy at T-Mobile
Location: Greater Chicago Area, United States, United States 8 work roles 4 schools
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✓ Verified Jun 2026 3 data sources Profile completeness 86%

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Current company
Role
Senior Manager, Effectiveness and Growth Strategy
Location
Greater Chicago Area, United States, United States
Company size

Who is Brenda Macfarlane? Overview

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Brenda Macfarlane is listed as Senior Manager, Effectiveness and Growth Strategy at T-Mobile, a company with 90699 employees, based in Greater Chicago Area, United States, United States. AeroLeads shows a matched LinkedIn profile for Brenda Macfarlane.

Brenda Macfarlane previously worked as Sr. Strategy & Business Development Manager at Uscellular and Sr. Manager, Marketing Strategic Initiatives at Uscellular. Brenda Macfarlane holds Master Of Business Administration - Mba from Depaul University - Charles H. Kellstadt Graduate School Of Business.

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Email format at T-Mobile

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T-Mobile

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Profile bio

About Brenda Macfarlane

Hi! Thank you for visiting my page.About Me:I am passionate about Technology. How it works, what it enables, and how it makes our lives easier. I think about it constantly, not only because it is my job, but because I am a naturally curious person. In my career I have been able to translate this passion into rewarding experiences helping companies envision and launch emerging technology products, services, and partnerships. Thanks for stopping by!

Current workplace

Brenda Macfarlane's current company

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T-Mobile
T-Mobile
Senior Manager, Effectiveness and Growth Strategy
Chicago, IL, US
Website
Employees
90699
AeroLeads page
8 roles

Brenda Macfarlane work experience

A career timeline built from the work history available for this profile.

Senior Manager, Effectiveness And Growth Strategy

Chicago, IL, US

Sr. Strategy & Business Development Manager

Current

Chicago, Illinois, United States

- Conducted strategic explorations to identify long-term growth opportunities for the business.- Led cross-functional project teams through the broadband grant application process, collaborating closely with the government affairs, engineering, sales, finance and legal teams.- Secured multiple broadband grants totaling $16.7M in funding to close the.

Mar 2021 - Present

Sr. Manager, Marketing Strategic Initiatives

Chicago, Illinois, United States

- Pursued opportunities to improve business results through subscriber and revenue growth.- Created the annual budget presentation for executive leadership team and board of directors.- Completed an in-depth review of nearly 100 departmental activities, evaluated the value of each activity, and recommended an approach to re-align and prioritize resources.

Mar 2020 - Mar 2021

Product Strategy Manager, Emerging Products & Technology

Chicago, Illinois

- Developed plans for customer acquisition, increased revenue (ARPU), and operational effectiveness.- Forecasted market opportunity and drafted go-to-market strategies for new products.- Business lead for 5G commercialization initiative, one of the largest projects in the history of the company.- Developed the 5G marketing strategy and go-to-market plan.

Mar 2018 - Mar 2020

Product Manager, Device Strategy & Management

Chicago, Illinois

- Conceptualized and launched a new product category, consumer IoT, from the ground up.- Led enterprise projects to commercialize the first two products: the Apple Watch and a connected car device.- Managed Request for Information (RFI), negotiated terms with OEMs, and selected the product portfolio.- Built forecasts, business cases, and marketing.

Jan 2017 - Mar 2018

Associate Product Manager, Device Service Programs

Chicago, Illinois

- Tracked metrics across a $34M budget, identified interventions to reduce costs & improve customer experience.- Led a complex enterprise project overhauling the suite of service program offerings through customer experience enhancements, cost-saving initiatives, and the end-of-life of three legacy programs.- Presented results and updates to leadership and.

Sep 2015 - Jan 2017

Product Manager

Aurora, Illinois

- Managed launch of a cloud-based IoT web product and the company’s first two mobile apps.- Led an offshore software development team through app development using the Agile method and JIRA.- Oversaw all user experience, user interface, and visual design aspects for web and mobile projects.- Developed and documented a new product development process and.

Oct 2013 - Sep 2015

Product Specialist

Aurora, Illinois

- Managed new product development, product support, customer and staff concerns, and product updates for the Weather, Soil Moisture, Light, and Disease Modeling product lines.- Owned all product line projects, quickly developing subject-matter expertise in unfamiliar verticals.- Performed alpha testing of prototypes and organized beta testing with friendly.

Oct 2012 - Oct 2013
Team & coworkers

Colleagues at T-Mobile

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4 education records

Brenda Macfarlane education

B.S., Agricultural & Biological Engineering

Activities and Societies: Twin Pines Cooperative House: Treasurer, Finance Committee Chairwoman, Parliamentarian, Constitution Committee.

Education record

West Lafayette High School
FAQ

Frequently asked questions about Brenda Macfarlane

Quick answers generated from the profile data available on this page.

What company does Brenda Macfarlane work for?

Brenda Macfarlane works for T-Mobile.

What is Brenda Macfarlane's role at T-Mobile?

Brenda Macfarlane is listed as Senior Manager, Effectiveness and Growth Strategy at T-Mobile.

Where is Brenda Macfarlane based?

Brenda Macfarlane is based in Greater Chicago Area, United States, United States while working with T-Mobile.

What companies has Brenda Macfarlane worked for?

Brenda Macfarlane has worked for T-Mobile, Uscellular, U.S. Cellular, and Spectrum Technologies, Inc..

Who are Brenda Macfarlane's colleagues at T-Mobile?

Brenda Macfarlane's colleagues at T-Mobile include Sonya Kelton, Manda Sanchez Urbina, Ginevra Lancuba, Oscar Molina, and Che Allen.

How can I contact Brenda Macfarlane?

You can use AeroLeads to view verified contact signals for Brenda Macfarlane at T-Mobile, including work email, phone, and LinkedIn data when available.

What schools did Brenda Macfarlane attend?

Brenda Macfarlane holds Master Of Business Administration - Mba from Depaul University - Charles H. Kellstadt Graduate School Of Business.

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