Brenda Cheong work email
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Agile leader with digital + healthcare + business expertise. With 18+ years of proven experience in digital healthcare, commercial and BD leadership, I enjoy having conversations with people to learn about their challenges and applying digital/innovative tech solutions that drive behavioural change and sustainable business results.
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Agency Lead (Digital)Amiculum 2022 - 2024Singapore- Expanded global footprint of team from Asia, Europe to US- Leading the broader and deeper expansion of agency services to include innovative tech (such as generative AI/LLM) applications to medical/marketing communications - Driving digital thought leadership within and beyond AMICULUM -
Agency Management (Asia)Amiculum Asia 2021 - 2024Singapore- Member of AMICULUM Asia Management team- Responsible for digital leadership, and involved in regional client engagement and business development -
Joint Agency Lead (Digital)Amiculum 2017 - 2022Singapore- Jointly responsible for a team (Asia + Europe) of up to 18 team members- Established advisory workstreams that included digital strategy, omnichannel training and executional guidance, online and social media campaigns- Developed established key accounts for omnichannel work for Medical/Marketing clients in the Oncology, Respiratory, CV, Rare disease and Vaccines space -
Apac Commercial Lead (Digital)Amiculum 2015 - 2017Singapore- Responsible for establishing digital accounts and thought leadership in the region- Led digital workstreams such as educational platforms, interactive media and gamification for key clients in the HIV, CV, Bone health and Neurology space -
Apac Business NavigatorHealthware Group 2012 - 2015SingaporeResponsible for setting up APAC practice, and leading client engagement, business development efforts.Involved in strategic planning and all regional marketing + digital thought leadership initiatives. -
Global Account ManagerHealthware Group 2008 - 2012Salerno, Campania, ItalyResponsible for several key pan-European and Global client accounts. Deeply involved in BD, and led/participated several international pitches and several business growth initiatives throughout the global business. -
Specialist Teaching AssociateThe Learning Lab, Singapore 2000 - 2007SingaporePrepared curricula for enrichment modules to educate student population on a vast field of topics such as ongoing current affairs, entrepreneurship, economics, psychology and biomed and digital trends. On-field teaching, coaching and constant support throughout each student's learning path. Group meetings to optimize and boost curricula and the educational experience. -
Sales & Marketing CoordinatorAmerican Express Oct 1999 - Dec 1999SingaporeParticipated in sales and marketing status and initiatives meetings to report sales status and present new initiative schemes to improve sales of American Express credit card (especially corporate and gold) memberships. On-field experience and coordination of sales & telemarketing team. -
Course ConsultantStansfield College Jan 1999 - Jun 1999SingaporeMarketing and Advisory role on the various University of London programmes offered by the college. Possessed insightful knowledge on all aspects (from prerequisites to durations to market/career potential) for each and every programme. Performed weekly 30min seminars to interested clients. Also handled billing and administrative activities tied to course enrolments.
Brenda Cheong Skills
Brenda Cheong Education Details
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Psychology, Sociology
Frequently Asked Questions about Brenda Cheong
What is Brenda Cheong's role at the current company?
Brenda Cheong's current role is Digital lead.
What is Brenda Cheong's email address?
Brenda Cheong's email address is br****@****lum.biz
What is Brenda Cheong's direct phone number?
Brenda Cheong's direct phone number is 978*****
What schools did Brenda Cheong attend?
Brenda Cheong attended National University Of Singapore, Singapore, Università Per Stranieri Di Perugia.
What are some of Brenda Cheong's interests?
Brenda Cheong has interest in Social Services, Children, Economic Empowerment, Education, Environment, Poverty Alleviation, Science And Technology, Disaster And Humanitarian Relief, Human Rights, Animal Welfare.
What skills is Brenda Cheong known for?
Brenda Cheong has skills like Digital Marketing, Marketing, Advertising, Digital Strategy, Marketing Strategy, Marketing Communications, Online Advertising, Online Marketing, Web Project Management, Integrated Marketing, Digital Media, Account Management.
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2yahoo.com, nyp.edu.sg
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