Brenda Cheong Email & Phone Number

Singapore

Singapore

- Expanded global footprint of team from Asia, Europe to US- Leading the broader and deeper expansion of agency services to include innovative tech (such as generative AI/LLM) applications to medical/marketing communications - Driving digital thought leadership within and beyond AMICULUM

Singapore

- Member of AMICULUM Asia Management team- Responsible for digital leadership, and involved in regional client engagement and business development

Singapore

- Jointly responsible for a team (Asia + Europe) of up to 18 team members- Established advisory workstreams that included digital strategy, omnichannel training and executional guidance, online and social media campaigns- Developed established key accounts for omnichannel work for Medical/Marketing clients in the Oncology, Respiratory, CV, Rare disease and.

Singapore

- Responsible for establishing digital accounts and thought leadership in the region- Led digital workstreams such as educational platforms, interactive media and gamification for key clients in the HIV, CV, Bone health and Neurology space

Singapore

Responsible for setting up APAC practice, and leading client engagement, business development efforts.Involved in strategic planning and all regional marketing + digital thought leadership initiatives.

Salerno, Campania, Italy

Responsible for several key pan-European and Global client accounts. Deeply involved in BD, and led/participated several international pitches and several business growth initiatives throughout the global business.

Singapore

Prepared curricula for enrichment modules to educate student population on a vast field of topics such as ongoing current affairs, entrepreneurship, economics, psychology and biomed and digital trends. On-field teaching, coaching and constant support throughout each student's learning path. Group meetings to optimize and boost curricula and the educational.

Singapore

Participated in sales and marketing status and initiatives meetings to report sales status and present new initiative schemes to improve sales of American Express credit card (especially corporate and gold) memberships. On-field experience and coordination of sales & telemarketing team.

Singapore

Marketing and Advisory role on the various University of London programmes offered by the college. Possessed insightful knowledge on all aspects (from prerequisites to durations to market/career potential) for each and every programme. Performed weekly 30min seminars to interested clients. Also handled billing and administrative activities tied to course.

Ba, Psychology, Sociology

Education record