Brendan Shepherd

Brendan Shepherd Email and Phone Number

MTV Veteran, BMG Music Brand Partnerships @ BMG - The New Music Company
Brendan Shepherd's Location
Los Angeles Metropolitan Area, United States, United States
About Brendan Shepherd

I like music.I like brands.I love music brand partnerships.

Brendan Shepherd's Current Company Details
BMG - The New Music Company

Bmg - The New Music Company

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MTV Veteran, BMG Music Brand Partnerships
Brendan Shepherd Work Experience Details
  • Bmg - The New Music Company
    Vp Brand Partnerships
    Bmg - The New Music Company Nov 2024 - Present
    Berlin, Deutschland, De
    Making magic with brands and the best artists on the planet.
  • Bygmusic
    Head Of Brand Partnerships And Business Development
    Bygmusic Aug 2018 - Oct 2024
    Los Angeles, Ca, Us
    • Crafted company mission, strategy, and market fit with Founder and drove $3M+ revenue in music brand partnerships• Developed bespoke campaigns connecting brands with music artists and fan communities, collaborating with top brands such as Disney, Kellogg's and Hulu• Led sales, marketing, and content teams and spearheaded partnerships between artists & brands, increasing YoY revenue by +75%
  • Viacom
    Vice President
    Viacom Feb 2016 - Aug 2017
    New York, Ny, Us
    - Led convergent sales team handling key clients such as Apple, Toyota, T-Mobile, Red Bull and Beats for all screens across the Viacom portfolio of brands (Nickelodeon, MTV, Vh1, Comedy Central, Spike, TV Land)- Spearheaded West Coast sales efforts for Viacom’s emerging platforms, including partnerships with Snapchat and Twitter- Created social-by-design, custom-content partnerships across a variety of advertiser categories, utilizing Viacom’s O&O social accounts, talent handles and partnerships with Facebook, Snapchat and YouTube
  • Viacom
    Director, Digital, Mobile & Social Advertising Sales
    Viacom Jun 2011 - Feb 2016
    New York, Ny, Us
    - Led West Coast sales rollout of the Viacom-branded channels on Snapchat and the Viacom Content Network- West Coast sales lead for Viacom’s inventory on syndicated partners such as YouTube and Hulu- Launched mobile web and branded app sales efforts for MTV and Comedy Central
  • Viacom
    Tv Account Executive
    Viacom Aug 1999 - Jun 2011
    New York, Ny, Us
    MTV 360 Brand Sales• Manage and grow key accounts such as Paramount Pictures, Warner Bros., Lionsgate Films, Ubisoft, Red Bull, Weinstein Co, Electronic Arts, PlayStation, Nike, Apple, Adidas, Focus Features, Tone, etc.• Nurture relationships at all points and levels of the agency and client• Consistently exceed annual ad sales revenue goals• Spearhead creation of client upfront presentations to West Coast client base• Develop strategic and creative solutions to solve client challenges and increase revenue• Drive convergent budgets with cross-platform executions• Deliver on network priorities such as unit price, volume and selling of tentpoles/stunts/specials• Mentor team assistants and SSEs
  • Kovel
    Media Supervisor
    Kovel May 1995 - Jul 1999
    - Crafted and executed media strategy, planning and buying of national and local media- Managed the rebirth of a legacy brand with Playboy and made Hugh Hefner relevant again- Coordinated media for Arco Am/Pm, K-Swiss, Kaiser Permanente and pitched new business
  • Los Angeles Metro
    Media & Marketing Manager
    Los Angeles Metro Sep 1990 - Jul 1994
    Los Angeles, Ca, Us
    - Launched new five-county commuter rail system in Southern California- Interfaced between rail authority and its creative and media advertising agencies- Developed all rider material including rail system maps, brochures, flyers and one-sheets

Brendan Shepherd Skills

Ad Sales Television Advertising Media Planning Digital Media Digital Strategy Social Media Marketing Advertising Sales Strategy Mobile Marketing Marketing Online Advertising New Media Digital Marketing Media Buying Integrated Marketing Social Media Copywriting

Brendan Shepherd Education Details

  • Grinnell College
    Grinnell College
    English

Frequently Asked Questions about Brendan Shepherd

What company does Brendan Shepherd work for?

Brendan Shepherd works for Bmg - The New Music Company

What is Brendan Shepherd's role at the current company?

Brendan Shepherd's current role is MTV Veteran, BMG Music Brand Partnerships.

What is Brendan Shepherd's email address?

Brendan Shepherd's email address is bd****@****ail.com

What is Brendan Shepherd's direct phone number?

Brendan Shepherd's direct phone number is +131071*****

What schools did Brendan Shepherd attend?

Brendan Shepherd attended Grinnell College.

What skills is Brendan Shepherd known for?

Brendan Shepherd has skills like Ad Sales, Television, Advertising, Media Planning, Digital Media, Digital Strategy, Social Media Marketing, Advertising Sales, Strategy, Mobile Marketing, Marketing, Online Advertising.

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