Arke is a strategic digital marketing agency. Through the unification of creativity, data and technology, we see the what, discover the why and produce a strategy that works. We specialise in advertising, creative, analytics and tracking, search engine optimisation, UX and conversion optimisation, consultancy and training. I work across our client base developing and delivering audience-centric integrated campaigns to highly targeted audience segments, across all forms of off and online media, advertising and all other marketing tactics.

• Implemented a more efficient and simple lead capture process for use at all event across the whole of the EMEA region• Trained the various marketing teams on how the new lead process worked on-site at events and how leads are processed post event• Worked with the various marketing teams to resolve issues around the handling and uploading of leads

• Provided onsite support for the lead capture process at Partner & NetApp hosted events such as; Cisco Live in Barcelona, VMworld in Barcelona, Partner Executive Forum in Seville and NetApp on SAP Summit in Paris. • Liaised with suppliers and agencies to ensure deliverables were on-time• Created and reviewed event marketing assets such as Emails, Imagery and Banners • Reported and presented key marketing metrics post-event including ROI Analysis

• Assisted customers with queries and problems • Resolved complex customer problems such as billing or service issues• Maximised sales opportunity and worked to meet challenging KPI’s and targets• Delivered excellent customer service

• Created engaging landing pages according to the client’s requirements • Writing promotional blog posts• Using software such as Act-On to automate clients marketing campaign’s