Brendan Keating Email & Phone Number

Chicago, Il, Us

Greater Chicago Area

Greater Chicago Area

Greater Chicago Area

Oversaw all marketing and communications for fundraising and alumni engagement at a top-ranked University. Coordinated content distribution through digital, print, and media channels as well as marquee events. • Launched brands for targeted campaigns that raised over $200 million, including: $80 million for scholarships, $75 million for the business school, $12 million for study abroad, $10 million for women’s studies, $6 million for the new Arrupe College, and more• Ensured brand integrity and cohesion of messaging across numerous channels for a number of segmented campaigns • Instituted division-wide calendaring and metrics reporting systems resulting in streamlined efficiency and improved performance• Used Google Analytics and email metrics to redesign giving, event, and engagement websites improving results • Designed demographic-based email strategy to achieve record attendance at alumni events• In tandem with the media team, achieved major placements in outlets such as CNN, Chicago Tribune, and Crain’s, among many others• Project managed all facets of the naming of the Quinlan School of Business• Served as communications chair of the recent announcement and inauguration of Loyola University Chicago’s first lay and female president• Led communications support for events with the Dalai Lama and Colin Powell • Spear-headed communications for dozens of major alumni and donor events• Achieved record results from recent direct-mail fundraising campaigns• Enhanced reader engagement with Loyola magazine through improved content strategy• Significantly grew engagement with the University’s alumni-facing social media accounts• Launched Loyola’s first crowdfunding platform• Doubled the size of my team to assume responsibility for all alumni digital communications and communications for Loyola’s largest college and tripled team productivity• Managed a combined budget of $600,000

Chicago, Illinois

• Supported the development and production of all advancement and campaign-related marketing materials • Provide writing and editorial support for a variety of publications and communications, print and web, with an eye for integrating content with design• Maintain and support advancement-related websites in the University’s content management system• Worked with video/multimedia production personnel on the creation of compelling video content to support Advancement initiatives

Chicago, Illinois

• Provided editorial support for marketing materials• Copyedited articles for compliance with University style guide• Updated fundraising-related websites• Published articles in University magazine

Wrote articles for a small community newspaper in Dharamsala, India, home of the Dalai Lama and the Tibetan government-in-exile

Taught conversational English to Japanese students 14+

Junior associate at boutique law firm in Chicago's Loop

Juris Doctor

Ba, English

Activities and Societies: Phi Beta Kappa, Editor-in-chief of Cadence

High School/Secondary Diplomas And Certificates