Brenna Vallar Email & Phone Number

Syracuse, New York, United States

Syracuse, Ny

• Create customized digital media strategy, SWOT analysis and competitor research to drive brand efforts on social media.• Create and maintain social media content calendars and assets, conduct community engagement to expand reach.• Manage relationships and contracts with influences to develop brand awareness and user generated content on social.• Develop and manage media kit assets for clients.• Oversee public relations outreach, relationship building with media outlets and coordination of press interviews and events.

Syracuse, New York, United States

-Manage full communications scope including e-newsletters, website content, social media strategy and content development, public relations, paid media campaigns, annual reports, and more for six months in the absence of the Director of Marketing-Spearhead planning, management, and execution of anti-oppression and social justice campaigns -Develop and execute creative strategies to improve engagement and donations-Assist in the strategic development and marketing of for-fee services to increase the profitability of the agency-Expand brand recognition via local and national press-Manage internal communications among Board and Foundation Trustees-Oversee production and distribution of paid digital campaigns-Film and edit short-form video content for digital marketing assets-Manage the production and creation of all Vera House print and digital marketing materials-Provide direct service to clients in crisis

Syracuse, New York Area

• Lead social media strategy development and implementation for corporate and clients• Manage content calendars to ensure consistency and proper translation of brand message• Create compelling copy and graphics for social media• identify opportunities to grow brand via new media platforms• Develop Glassdoor and Google Reviews strategy to improve public perception of brand• Film and edit video content for social media and digital monitor displays• Lead social media recruiting tactics to drive applicants in a post-pandemic recruitment landscape.• Design social media recruitment ads and oversee campaigns.• Oversee marketing promotions calendar and production for supplemental marketing materials including logos, digital monitors, flyers, table tents, brochures and menus for over 150 dining • Assist in the conception, implementation and field marketing for new food brands.• Develop content and graphics for sales proposals using InDesign.• Oversee public relations outreach and press coverage for American Food & Vending and American Dining Creations.

• Manage public relations, including media outreach, list building, securing events and creating press materials for up to five clients at a time.• Develop digital marketing strategies that effectively increase website traffic and online sales.• Create copy for e-mail marketing campaigns and pitches to raise brand awareness.• Develop and manage media kits for clients across various industries.

Syracuse, New York Area

• Copywriting and proofreading for clients across all industries, content development experience includes the creation of website copy, digital ads, e-mail marketing campaigns, blogs, video, and editorial.• Develop copy for social media and manage content calendars for up to five clients daily.• Create social media strategies to ensure client goals are being met and brand is well represented.• Manage public relations for up to five clients, conducting influencer outreach, writing press releases, prospecting and organizing press trips to garner publicity for tourism clients.

281 Avenue C, New York, Ny 10009

• Train and lead a team of three interns to execute direct marketing campaigns and secure placements.• Create copy and design all client digital marketing campaigns and agency social media for over four clients.• Build relationships with clients and top industry professionals to ensure future prospects.• Conduct direct marketing campaigns that align with brand voice, language and message.

Greater New York City Area

Greater New York City Area

Bachelor'S Degree, Public Relations

Associate'S Degree, Fashion Merchandising Management