Develop and execute sales enablement strategies, to empower EIE sales staff in their daily activities. Responsible for all internal nation reporting, as well as all monthly reporting to OEM (TICO).Develop and maintain OEM relationships between EIE and TICO.Analyze brand positioning and consumer insights.Shape and communicate our vision and mission.Translate brand elements into plans and go-to-market strategies.Lead creative development to motivate the target audience to “take action”.Measure and report performance of all campaigns, and assess ROI and KPIs.Monitor market trends, research consumer markets and competitors’ activitiesOversee new and ongoing marketing and advertising activities.Devise innovative growth strategiesAlign the company around the brand’s direction, choices and tactics.

Develop and execute sales enablement strategies, to empower EIE sales staff in their daily activities. Assist in the development and maintenance of OEM relationships between EIE and TICO.Determine customers’ needs and desires by specifying the research needed to obtain market information.Recommend the nature and scope of present and future product lines by reviewing product specifications and requirements.Obtain product market share by working with sales to develop product sales strategies.

Identifying new business opportunities, build relations and help establish the Toyota Industrial equipment brand in the Western Cape.Maintain and update an organized agenda detailing quotas, territory analyses, and results reports.Serve as a mentor to less experienced salesmen and assist in trainings regarding effective delivery solutions.Study sales volume and industry trends to understand how to best penetrate the market and gain consumer interest.Work quickly to solve customer complaints to retain business, and build the company’s reputation.Research and cold call to identify potential customers and to find out their needs.Encourage team work within the sales team and be an example to other sales professionals.

Assisting senior sales staff with area coverage, identifying new/additional business of both new sales and STR.

I ran all day-to-day operations for the company, duties include customer relations, stock management, general website maintenance, marketing, sales and supplier management.

Qualified master scuba diving instructor, with specialities in Wreck, Deep, and Night diving. In addition, I am qualified to teach “Shark Life” speciality courses on Great White, Bull, Tiger and Whale sharks and Manta Rays.