I'm a rare breed of communication and marketing professionals, having been heavily involved in account planning and client services for advertising campaigns; but also leading business development efforts over the last 8 years. It's a unique mix that keeps my skills sharp and positions our team ahead of the industry curve. As the Director of Business Development at Penna Powers, I have been involved in more than 175 new business proposals over the past five years, helping to win more than $40 million in contracts. I have also grown a small account into the agency's largest and most profitable one, leading contract negotiations and ensuring mutual growth for both parties. My mission is to help organizations tell their stories and connect with their audiences in meaningful ways.With more than 20 years of diverse communication and marketing experience, I excel at planning and executing strategic communication plans for a variety of national and statewide campaigns. I harness research insights to drive campaign success and lead cross-functional teams to deliver integrated thinking and communication solutions. I also manage the strategy, development, production and promotion of key branding and advertising campaigns, serving as a brand manager and collaborating with an experienced creative team. I am a trusted leader and a key strategic advisor, developing and maintaining relationships with senior-level client partners, executives and partners. I am also a successful media relations expert and a national public speaker, writing and editing key messages, talking points and speeches.
Listed skills include Public Relations, Press Releases, Media Relations, Marketing Communications, and 29 others.
