As the Co-founder and COO of Apriority Financial, we’ve developed a cutting-edge Personal Debt Optimization Platform that not only streamlines debt management for individuals but serves as a transformative employee benefit for organizations looking to enhance the financial wellness of their workforce.Through nearly two decades of success in high-frequency trading, I've honed a unique perspective, viewing the world through a mechanical lens shaped by my background in engineering. What sets me apart is my unwavering commitment to problem-solving and my ability to make decisions devoid of emotion while leading with empathy. I take pride in cultivating greatness within my teams, shaping good people into exceptional ones by leading through example.My professional drive stems from a deep-seated desire to make a positive impact. I'm on a mission to help as many people as possible live better lives, fostering a culture of compassion and community within Apriority Financial. I strive to inspire others to think differently and to be force for good in the world.My career journey has been one of continuous growth and learning. From earning a Master's degree in Mechanical Engineering at the University of Illinois to leading the high-frequency trading group at Infinium, and later spearheading Eurodollar futures market-making at Tower Research, I've constantly pushed boundaries. My tenure at Jump Trading further sharpened my leadership and quantitative skills, paving the way for the founding of Apriority Financial alongside my co-founder Tony. Together, we're leveraging our collective experiences to right the wrongs in the lending industry, build a profitable company, and have a blast along the way.Looking ahead, my goal is to propel Apriority Financial into the disruptor it's destined to be. I lead by example, holding myself accountable and fostering a culture of success and camaraderie. I'm passionate about bringing as many people as possible along on this startup journey and achieving success as a unified team.Beyond my professional endeavors, I'm committed to being the best father to my two young children, a devoted husband to my wife, and a loving dad to my furry companion, Betty. When I'm not shaping the future of finance, you can find me indulging my passion for racing, especially Formula 1, dabbling in running, and cheering fervently for the Cubs and Blackhawks.Let's connect and embark on this journey together. Reach out to me via LinkedIn, email at bret@apriorityfinancial.com, or through my website www.apriorityfinancial.com.