Spearhead sales and business development initiatives, transforming a retail-focused operation into a thriving enterprise. Leverage innovative product development, strategic partnerships, and exceptional customer service to achieve unprecedented growth and market penetration.⭐️Expanded customer base 99%, reducing company vulnerability by diversifying from 5–10 private-label clients to a solid, stable network of distributors, buying groups, and customers (80% repeat sales rate).• Foster strategic alliances with industry-leading companies to open markets / new revenue streams.• Orchestrate participation in 4–5 trade shows annually, capturing 100+ leads per event and securing 5 new distributors in a single 2-day period.⭐️Invented and patented (with CEO) multiple product lines which became company's highest-grossing offerings, consistently generating millions in revenue (representing 60% of total sales).⭐️Built and manage nationwide network of 10 independent sales groups, significantly expanding brand visibility, market reach, and sales coverage.• Developed and implemented sales training programs and incentives program for network, resulting in immediate spikes in sales following each session and 15% year-over-year sales growth• Negotiated vendor rates with 3 major buying groups, representing hundreds of distributors and optimizing pricing strategies.⭐️Collaborated with marketing company on design and launch an e-commerce platform, product catalog, and price guide, driving digital sales and improving customer accessibility.⭐️Employ CRM systems and data-driven strategic sales forecasting and branding methods, monitoring market trends and competitor activity to enhance pipeline management and decision making.Began with company in commission sales, earning promotion to sales rep after 2 years, then sales manager and currently vice president of sales.