Brett Hoover

Brett Hoover Email and Phone Number

Director, Data and Digital Systems @ New Haven Promise
New Haven, CT, US
About Brett Hoover

Formerly the Associate Director of the Ivy League, I transitioned from college athletics administration to the field of education in 2008 and now serve as Director at New Haven Promise, where I oversee digital strategies, outreach and data systems and play a deep role in policy both locally and nationally. Under my watch, the organization has grown the largest and most engaged online following in the fast-paced Promise Movement. I've participated in the Strategic Data Project Institute for Leadership in Analytics, a Harvard University program which trains education professionals to leverage data to inform decision making, and served as an Education Pioneers Fellow, which provides pathways into education leadership to solve problems outside the classroom.

Brett Hoover's Current Company Details
New Haven Promise

New Haven Promise

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Director, Data and Digital Systems
New Haven, CT, US
Employees:
13
Brett Hoover Work Experience Details
  • New Haven Promise
    Director, Data And Digital Systems
    New Haven Promise
    New Haven, Ct, Us
  • New Haven Promise
    Director, Data & Digital Systems
    New Haven Promise Jan 2013 - Present
    New Haven, Connecticut, Us
    • Designed digital systems and strategies to allow the initiative to rapidly expand outreach, scholarship applications, qualifiers and annual disbursement amounts while also permitting the establishment and growth of a comprehensive internship program. In five years Promise has tripled the number of enrolled scholars and dramatically increased the disbursement of scholarship dollars (anticipated $3.6 million in 2018-19). The internship initiative, which started from scratch in 2014, had 161 paid interns at 60 hiring agencies in the summer of 2018.• Constructed online portals that have vastly improved communication with the school system and its counselors to better target potential qualifiers, creating a narrowed scope of work and enhanced yield. Also developed methods to collect and track student performance which allows for deep analysis of performance from high school to college.• Developed a strong local brand with an aggressive strategic campaign — focused on putting a positive face on New Haven students. In four years the initiative's social media outreach grew from fewer than 500 followers to more than 18,000, making New Haven the most engaged Promise program in the nation.• Recruited a record 250+ attendees for the first PromiseNet Conference to be held on the East Coast. Representatives from more than 20 states descended upon Connecticut in 2014, which helped lift New Haven Promise to the forefront of the movement, resulting in Time Magazine recently calling it "one of the better-known promise programs." Also served on the organizing committee and as a technology panelist for PromiseNet in both 2015 (Kalamazoo, Mich.) and 2016 (Washington, D.C.).• Involved in policy research and decisions which impact the scholars, who come mostly from low-income families and are first-generation-to-college students. This includes the leverage of scholarship dollars for additional income for students through Passport To Promise and three college-based scholarships.
  • The Penn Relays
    Assistant To The Director
    The Penn Relays Apr 1990 - Present
    • Served the world's largest annual meet, initially as an employee of the University of Pennsylvania and, for the last 25 years, in a contracted position.• Developed the historic meet's first entry database, opening the possibility to dramatically increase both participants and spectators. Since the development of the systems, the event's annual attendance has surpassed 100,000 a year for well over a decade and the number of participating high schools has topped more than a thousand.• Edit the annual program as well as media and officials guide books while serving as an overseer of public information from the meet itself. Helped build the fastest and most comprehensive results website in the sport's history.• Considered a master official with more than 25 years of service to the meet and, in 2016, was named the recipient of the Jesse Abramson Award for service to the Relays.
  • The Armory Foundation
    Chief Digital Officer
    The Armory Foundation Aug 2011 - Dec 2013
    New York, New York, Us
    • Oversaw content and strategies for The Armory Foundation's digital outreach, including its website and social media initiatives. Focused on the branding of The Armory, which houses the New Balance Track & Field Center. The most active indoor track facility in the world, the Center offers athletic and academic programming for students from all five boroughs.• Also founded and oversaw HepsTrack — the gathering point for the cross country and track & field communities of the eight Ivy League schools — from 2009 to 2017. The website provided coverage at all levels, from conference, national and global track & field events. Selected as the recipient of the Adam Jacobs Award in 2012 for excellence in online journalism by the Track & Field Writers of America.
  • X-Mester
    Assistant Director
    X-Mester Jun 2009 - Jul 2012
    • Co-established X-Mester — a first-of-its-kind college residential experience designed to pair at-risk high school juniors with Fellows, college seniors or recent graduates interested in urban education. In three years, more than 350 high school students and 50 fellows have been through the program on the campus of Vincennes University.• Initially located in Indianapolis as a Co-founder & Director of New Media for Schools Building Communities in 2009. The charter school development and management company was founded to provide exceptional educational opportunities to children who were without.
  • The Council Of Ivy Group Presidents
    Associate Director
    The Council Of Ivy Group Presidents Jul 2000 - Jun 2008
    • Developed a first-of-its-kind approach in overseeing the public and media relations and web-based initiatives for the Ivy League. While providing deep coverage of the 33 Ivy League championship sports, also focused on the post-collegiate achievements of Ivy League athletes in education, government and non-profit agencies, medicine and law, and business and financial leadership.• Built a family of Ivy League sports websites — including unique sites for black history, women’s history, the Olympics and the Ivy League’s 50th anniversary celebration — which attracted more than eight million page views per month at its height.• Published the year-long 50th Anniversary celebration, which featured 200 stories and profiles of Ivy League athlete-alumni throughout the 2006-07 academic year. Award six College Sports Information Directors of America writing awards.• Facilitated a substantial amount of media coverage, including convincing ESPN to bring its popular College Game Day football show to Philadelphia for the 2002 Penn-Harvard game. Originally schedule to be a studio show, it was the first non-BCS site and drew a record audience.• Spearheaded a successful campaign to induct Fritz Pollard — football's Jackie Robinson — into the Pro Football Hall of Fame. Invited to sit with the Pollard family at the induction ceremony in Canton, Ohio.• Provided significant support to the League's championship events, including serving as the primary liaison for the League’s track and field championship administration. • Identified, hired, managed and trained 12 interns over eight years, constantly assessing resources to determine the focus of the external work of Ivy League.• Developed an exhaustive and authoritative archive of team and individual records in every Ivy sport in the Online Ivy League Directory & Record Book.
  • Hoover Graphics
    Owner
    Hoover Graphics Jul 1992 - Jun 2000
    Oversaw a one-person company providing printed and written materials to clients, mostly in the field of college athletics. Among the clients were the University of Dayton, the Penn Relays and the Philadelphia Big Five. Also did work in the golf industry.
  • University Of Pennsylvania
    Assistant Sports Information Director
    University Of Pennsylvania Sep 1989 - Jun 1992
    Philadelphia, Pa, Us
    Worked to provide coverage and publicity for the Ivy League university's athletic program. Worked as the point person from Penn's information department with football, men's basketball and the Penn Relays. In the primarily pre-internet era, oversaw the newsletter for Penn Athletics, which was distributed both internally and to the external booster and alumni loyalists.
  • Dayton Daily News
    Sports Department
    Dayton Daily News May 1988 - Sep 1989
    Serve as a copy editor in the sports department for a newspaper that is among the top U.S. top 100 in terms of circulation. Also oversaw the agate page and penned a variety of feature stories, including a substantial guide to the 1989 Super Bowl.
  • University Of Houston
    Sports Information Assistant
    University Of Houston Aug 1987 - May 1988
    Houston, Tx, Us
    Worked in the school's athletic publicity office, served as a football liaison as well as the primary contact for the university's baseball team. Also worked on the Houston Rockets statistical crew.
  • Cincinnati Reds
    Publicity Intern
    Cincinnati Reds Apr 1985 - Aug 1987
    Cincinnati, Ohio, Us
    Served as a member of the four-person publicity effort for the Reds at the time that Pete Rose was chasing Ty Cobb's all-time record for base hits. Began in a primarily clerical role, but built a higher level responsibility from year-to-year while a college student.
  • University Of Dayton
    Sports Information Assistant
    University Of Dayton 1982 - 1987
    Dayton, Oh, Us

Brett Hoover Skills

Blogging Facebook Event Planning Community Outreach Social Media Public Speaking Editing Leadership Press Releases Advertising Social Networking Public Relations Research New Media

Brett Hoover Education Details

  • University Of Dayton
    University Of Dayton
    Communications (Journalism)

Frequently Asked Questions about Brett Hoover

What company does Brett Hoover work for?

Brett Hoover works for New Haven Promise

What is Brett Hoover's role at the current company?

Brett Hoover's current role is Director, Data and Digital Systems.

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What schools did Brett Hoover attend?

Brett Hoover attended University Of Dayton.

What are some of Brett Hoover's interests?

Brett Hoover has interest in Education Reform, Politics, Social Media, Exploring Options, Reading, Civil Rights History, Track And Field.

What skills is Brett Hoover known for?

Brett Hoover has skills like Blogging, Facebook, Event Planning, Community Outreach, Social Media, Public Speaking, Editing, Leadership, Press Releases, Advertising, Social Networking, Public Relations.

Who are Brett Hoover's colleagues?

Brett Hoover's colleagues are Derek Lawrence, Frankie R., Shuang (Shayne) Yang, Mba, Adam Tereq, Patricia Melton.

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