Global Marketing Manager
CurrentAmbrell is a leading manufacturer of induction heating solutions for manufacturers, research and development firms and more. Headquarters and manufacturing are located in Rochester, NY, and Ambrell has sold over 20,000 systems into more than 50 countries. My duties at Ambrell include:-Works with marketing agencies on lead generation and creative-Writes and distributes company press releases-Submits articles to professional publications-Various copywriting tasks for marketing literature and vertical websites-Manages company tradeshows and analyzes ROI-Monitors competitive activity-Analyzes ROI of marketing efforts-Creates content for the company YouTube channel by working with other departments to produce application and training videos-Create content for and manages the company blog-Manages corporate social media including Twitter, LinkedIn and Facebook-Uses Hubspot for corporate social media, marketing campaigns and website content updates-Coordinates with knowledge leaders to manage and host corporate webinars-Maintains a referral list for sales managers to leverage-Promoted to Marketing Manager in 11/2019A contributor on a small, award-winning team:-May 2019: The Ambrell marketing team won a Pinnacle Award at the American Marketing Association’s gala celebration held in Rochester. NY. The celebration recognizes excellence in the marketing profession with an emphasis on results-generating campaigns. The small Ambrell marketing team competed against some of the largest marketing agencies in the business and pulled off a stunning victory.-Ambrell was recognized at the 2018 Manufacturing Leadership Awards presented by Frost & Sullivan's Manufacturing Leadership Council (MLC). The award was for outstanding achievement in the category of "Enterprise Integration & Technology Leadership." Ambrell was recognized for “Seamless Integration of Effective Digital Marketing Techniques into Ambrell’s Website, Marketing Automation Software and CRM Platform.”
