Brett Lindstrom Email & Phone Number

Germantown, Wisconsin, United States

• I'm the Director of Product Management, Marketing, and Communications for Systems, LLC, a leader in the design and manufacturing of loading dock equipment. The company is headquartered in Germantown, WI and is a.
• Lead Systems LLC Marketing, Communications, and Product Management functions; set the vision, roadmap, and ensure execution of Chamberlain Group's strategy for each function within Systems.
• Own, develop, and deliver brand strategy, product portfolio management, integrated marketing planning, pricing strategies and directing the efforts of the product, communications, and marketing teams.
• Develop the Systems communication strategy; work in close partnership with HR, the Systems leadership team, CG Communications team, and other stakeholders to lead communications processes and content for Systems.
• Responsible for setting the marketing vision, creating strategies to maximize the productivity of marketing spend and utilizing marketing initiatives to achieve Systems business goals; ensure demand creation.
• Drive the Systems team to achieve and surpass company sales, profitability, and business goals and objectives; lead the product team to implement annual and multi-year operating plans which are aligned to overall.

Germantown, WI

I'm the Director of Marketing and Connected Experience for Systems, LLC, a leader in the design and manufacturing of loading dock equipment. The company is headquartered in Germantown, WI and is a division of The Chamberlain Group. Our brands include Poweramp, McGuire, DLM and Allied Solutions. As the Director of Marketing & Connected Experience, I oversee.

The Loading Dock Equipment Manufacturers (LODEM) members are the Industry's leading suppliers of loading dock equipment. They supply solutions worldwide and in virtually every major manufacturing and distribution sector. I serve as the Vice Chairman and representative of Systems, LLC (Poweramp/McGuire/DLM).

Milwaukee, WI

• I was the Director of Sales and Marketing for MRR Soft, the parent company of Artifi and Znode. Artifi is a SaaS-based product customization engine for Ecommerce, and Znode is an Ecommerce platform for enterprise.
• Oversee all sales and marketing initiatives for the company’s brands, particularly with digital marketing.
• Manage sales and marketing staff. Maintain goals and objectives for all direct reports.
• Work directly with the Chief Technology Officer and director of the company development center to continuously enhance our product development.
• Develop multiple marketing campaigns for new product releases across SEO, PPC, advertising, online press releases, email blasts and trade shows.
• Work with graphic designers to create and maintain two separate brand identities.

West Allis, WI

• Developed and maintained annual budget for the Professional Services subsidiary of the Wisconsin Dental Association. Presented reports and budget decisions to company president and board of directors.
• Managed sales and customer service staff. Hired and trained new employees. Conducted annual staff appraisals.
• Coordinated all marketing materials and assessed their effectiveness; includes SEO, email blasts, print and digital advertisements, trade shows and direct mail. I managed the development of a new company eCommerce.
• Created and analyzed monthly reports for Cost of Goods Sold, income statements, inventory, product performance and market performance. In doing so, I identified successful products and marketing campaigns and changed.
• After doing extensive market research, I continually developed and maintained new products and services. I implemented a product that grew to become 9% of the company’s total sales within three years.
• Created business plans, strategic planning, brand identity and assessments of product performance.

Milwaukee, WI

• Primary sales associate for local software and Software-as-a-Service programs for dental offices.
• Secondary sales associate to assist customer service department with incoming phone orders and inquires.
• Maintained company website and managed online marketing campaigns for Search Engine Optimization, including organic listings, pay per click, social media sites and other various online ads. This was analyzed using.
• In three years I increased visits to the company website by 515% and pages viewed per visit by 62%.
• Created annual marketing strategies and campaigns with various channels of print and electronic media.
• Worked with upper management to set annual marketing budgets.

Master Of Business Administration - Mba

Bachelor’S Degree, Marketing