Brett A. Prim Email & Phone Number

Seattle, Wa, Us

Pittsburgh, Pa, Us

Seattle, Wa, Us

- Created first comprehensive marketing and recruitment strategy for the College of Science and Engineering, informed by analysis of historical enrollment data- Responsible for data analysis and financial modelling for recruitment and enrollment projections. Utilize large data sets to design optimal marketing and sales strategies- Designed and implemented new financial model for scholarships to synergize with recruitment growth, accelerate process, increase lead conversion rates, and lower per-capita expenditure- Optimized marketing and sales channels to achieve resilient enrollment growth at lower cost per acquisition. Conducted comprehensive audit of sales journey and marketing tactics to identify process deficiencies and discontinue low-performing tactics- Authored product launch process handbook for graduate programs. Initiated feedback process from counterparts in other operational units to refine content and to publish for use- Created and executed rapid growth strategy for target computer science program. Tripled enrollment to 100+ students in first year- Served on hiring committee for Director of Graduate International Recruitment

Brighton, Gb

- Served as marketing and sales consultant to clients at two separate on-campus joint ventures. Collaborated with and advised client senior leadership on growth strategy- Utilized internal and public data to research client process and product deficiencies vis-à-vis international sales. Designed strategies to mitigate or eliminate growth barriers. Presented reports and strategic advice at quarterly Board of Directors meetings- Directed management, liaison, and B2B marketing for international recruitment vendors on behalf of clients.- Built and delivered region-specific training and marketing materials to recruitment partners and student audiences in 40+ countries. Collaborated with recruitment firms in 30+ countries to plan and execute in-market promotional events- Managed a portfolio of specialized products on behalf of clients. Collaborated with clients to build and launch over 20 new products- Built 5 joint project teams with clients to create and publish annual marketing suite. Directed workflow between client administration, academic departments, and INTO marketing- Hired, coached, managed, and gave performance reviews to direct report Marketing & Communications Specialists. Hired and coached cyclical population of student workers- Traveled internationally (35%) to fairs, conferences, and industry events to represent clients and source new customers

北京、上海、广州、深圳、济南、武汉、长沙、南京、杭州、天津、郑州、西安、石家庄、合肥、沈阳、长春、重庆、成都、福州、厦门、南昌、昆明、太原、南宁、宁波、大连、青岛、烟台、珠海、佛山、东莞、汕头、中山、唐山, Cn

- Directed US partner management and new partner development. Built and led new partner onboarding process- Acted as China market consultant for EIC partners. Helped partners contextualize their offerings with market data, develop region-specific recruitment strategies, and implement those strategies through EIC’s branch office network - Redesigned partner scoring metrics to streamline new partner development, re-categorize partner promotion levels, and discontinue low-performing partnerships. Prospected, evaluated, and established 34 new partnerships- Created and delivered 2-part new hire training seminar on specifics of US university education and admissions systems for Chinese colleagues- Led project team to plan participation strategy and logistics for four international conferences. Acted as a principal representative for EIC at three international conferences- Led recruitment of US institutional partners to participate in 65+ annual EIC education fairs. Consistently achieved 110-125% of participation target

- Responsible for A/R & A/P, corporate banking, state & local tax filings- Directed payroll functions- Managed POS system & inventory database of 2,000+ product inventory with daily turnover, shipped to customers throughout the U.S., Canada, and Europe - Managed team of 15 employees, including training and scheduling- Created and implemented on-site payroll system resulting in $5K annual savings

Minneapolis, Mn, Us

- Managed a team of 20+ people at the store front end (registers, guest service, returns, carts, dining)- Wrote and administered performance reviews- Trained all new Team Members- Designed and implemented $12K supply order plan for 2007 holiday season

Master Of Business Administration - Mba, Finance, Business Consulting

Ba, Double Major In History With Distinction And International Studies

Study Abroad

Education record