Brett Smith Email & Phone Number

Maumee, Ohio, Us

Leverage subject matter expertise to develop and deploy actionable tools to assist senior management with strategic decision-making. ▷ Achieved significant milestones, including consolidating customer data from direct and distributor customers, and providing live actionable data for real-time data analytics.▷ Defined, refined, and executed strategies to organize and report data to understand market share, develop a strategy to maintain market share, and identify early threats in the market.▷ Conceptualize, develop, and deploy tools to measure and provide analysis of key initiatives.▷ Provide instrumental support and strategic direction for product pricing strategies.▷ Develop and deploy actionable tools that provide key customer intelligence to the sales team for their daily activities.

Maumee, Ohio, Us

Business growth strategist and visionary in charge of developing and executing innovative growth strategies for the EU market and Long Term Care. Build and cultivate strong working relationships with key stakeholders and European partners to drive brand and product awareness. Europe▷ Developing and implementing a growth strategy for the EU. ▷ Championed successful strategies to drive an 11% increase in annual sales during the COVID Pandemic in 2020 and an additional 25% in 2021.Long Term Care▷ Drove an overall 94% increase in sales within one year by utilizing strategically procured data related to citations of Skilled Nursing Facilities for timely introduction of a bed safety device, successfully establishing new sales in underrepresented product lines.

Maumee, Ohio, Us

Led and directed marketing operations, defined product roadmaps, market needs identification, media relations, research and development, brand optimization, market intelligence, and marketing communications.▷ Oversaw and led strategy development that facilitated a 47% increase in five (5) years.▷ Provided leadership, guidance, and direction over a high-performing marketing team of eight (8). ▷ Forecasted, managed, and allotted a large marketing budget for various marketing campaigns and initiatives. ▷ Planned and executed a detailed marketing strategy consisting of direct mail, sampling, digital, tradeshows, and new product launch plans and execution.▷ Achieved aggressive goals by performing competitive analysis, tracking marketing campaign effectiveness, developing relationships with key industry influencers, and creating/managing highly effective campaigns.

Maumee, Ohio, Us