Led the Operations Team supporting 220 Vintage Cellars, Liquorland and First Choice Liquor Market stores in Victoria. Developed and implemented initiatives to enhance the customer proposition, sales growth and efficiencies to accelerate profit earnings each year

Responsible for developing the strategy, structure and people required for the introduction of a central operations function in a rapidly expanding company. Introducing initiatives to regional support teams to drive existing and new restaurant performance, as well as company wide project management and communication disciplines.

Took over the start-up operation in Germany. Built the foundation for future growth by establishing systems and processes, recruiting local leadership team and franchisees. Accelerated both top line sales and store growth, instilling the vision and corporate culture for franchisees and employees.

Developed and led a team of Franchise Consultants to work closely with new and established franchisees. Developed and implemented strategies to improve franchisee and overall business performance and profitability.

Led training, development and operational auditing functions. Directed a team trainers and auditors to analyse opportunities and implement solutions across all aspects of people development, operational and leadership training, health and food safety.

A business consultant in southern England, building and maintaining the key relationship between franchisee and franchisor. Provided analysis and feedback for franchisees in people development, marketing, growth and profitability.