Briahna Gatlin is an established media maven and entrepreneur on the cutting edge of the entertainment, product, sports and cannabis industry setting new trends and breaking new talent for over 17 years. She has a Bachelors Degree in Magazine Journalism with over 10 years of experience in writing for Source Magazine, Allhiphop.com, Mass Appeal Magazine, XXL Magazine and Tribune Media and more. After interning at major publications VIBE Magazine & N’Digo Magapaper, she wrote pieces ranging from bios to concert reviews and interviewed an array of artist within the music industry.Briahna joined True Star Magazine in 2004 and served as the Editorial Director creating and building a brand that has become prominent among the teen demographic within Chicago. She was instrumental in creating the concept, content and personality of the publication & leveraging her relationships with major brands including Warner Bros., Atlantic Records, Sony BMG, Interscope, Island Def Jam Music Group. . She has over 15 years of grant writing experience and participated as an Instructor in After School Matters programs, teaching at over 10 schools throughout Chicago. In May 2013 she received Music Publicist of the Year from Chicago notable Mary Datcher/Global Mixx, in 2019 she was awarded the Illumination Award for Atlanta’s Behind the Scenes Awards. In 2024 she was named Female Entrepreneur of The Year at The 312 Music Awards and was an honoree for Chicago Women in Music for Women's History Month. She has been featured in major publications for her leadership and innovative tactics including Chicago Tribune, Chicago Sun Times, Rolling Out, Source Magazine, NDigo, and more. She has also been mentioned on media sites JetMag.com and Pigeons and Planes for her niche of connecting and inspiring her colleagues within the industry.Her notable clients include Zenni Eyewear, Earn Your Leisure, DropBox, The Chicago Bulls, The Gorillaz, Vic Mensa, Kyra Epps (Mike Epps), Westside Gunn, Comedian/Actor Lil Rel, Chance The Rapper, Tobi Lou, Raekwon, King Louie, New Era, Mos Def, Lupe Fiasco, Multi-Platinum Producers Christian Rich, Da Internz, G.O.O.D Music, Eighty81 (Lebron James, Rich Paul), Professional Skateboarder Stevie Williams (DGK) and more. CEO Briahna Gatlin has branded Swank PR in various and unconventional ways creating a lane for Public Relations in Chicago of what was only considered a minimal asset. Briahna has become a trailblazer keeping her ear to the ground, connecting the dots and creating a legacy and lane for upcoming new media.