Tri Entertainment Group is a entertainment/multi media company currently located in Cleveland, Ohio and Atlanta, Georgia. As they continue to establish a rich history, originating from the efforts of founder M. D. Lavert and his managing partners in 1987 under the imprint of parent company Ichiban Records, the company is recognizing continued growth and success with an innovative team of industry professionals and is currently operated by Brian Anthony.After observing and researching the untapped potential of the Cleveland entertainment market, Tri Entertainment Group has provided an outlet for artist to professionally develop their skills, as they prepare for both national and global exposure. With the company being located in two (2) metropolitan areas, Tri Entertainment Group has secured its recognition among Atlanta record company executives for distribution and operates as the only organization of its kind in the city of Cleveland. The Tri Entertainment Group is able to showcase the diversity of their artist through several genres of music, inclusive but not limited to Hip-Hop/Rap, Country, Pop, R&B, Bluegrass, Alternative, Latin, Christian and Gospel. As an independent label, Tri Entertainment Group embraces their unlimited potential to explore both past and present day industry operations, as they recognize and respect the former modes of business, while embracing and anticipating new and innovative strategic plans of a&r, artist development and marketing. Displaying an informative insight of current market demands, trends and technology, the Tri Entertainment Group is focused on introducing the entertainment industry and its consumers to ground-breaking concepts through effective web based and technology delivery, which will result in increased artist exposure and product distribution.TRI's primary objective is to shed new light to the entertainment industry by way of being groundbreaking.This is "Where Innovation Begins".