- Help clients launch and manage data operations (CDP & internal audience tools) and audience-based technology solutions across display, video, social, mobile and offline media- Manage the process of defining audiences to be leveraged, sharing of data with partners, and tracking and compiling performance reports regarding audience groups- Development and analysis of custom research initiatives to measure audience + campaign performance- Execute on audience data to impact media strategies based on overall objectives- Support and manage writing of media documents (timelines, POVs, RFPs, presentations, etc.)- Integrate with the Media and Strategy teams to make data management a central resource for smarter planning- Act as internal resource to demonstrate agency knowledge of data strategies- Manage the process of defining audiences to be leveraged, sharing of data with partners, and tracking and compiling performance reports regarding audience groups (including participation in the development and analysis of custom research initiatives to measure audience + campaign performance)

• Leads training sessions and develops go-to-market materials covering platform capabilities and strategic methodologies for the Global Business Development team.• Coordinates across several departments for a wide range of projects, proposals, and the development of internal and external materials. • Works cross-functionally as the Sales Strategy subject matter expert across several topics including mobile, video, cross-device, DMP, and third-party data capabilities.• Routinely showcases platform features, capabilities, and partnerships throughout RFPs/RFIs in order to empower clients to work with The Trade Desk to build successful advertising campaigns.

● Create an effective and efficient communication strategy as the main point of contact between the client and buying teams.● Steward all media partnerships and custom creative contracts throughout the implementation of live media.● Deliver all pertinent media information (creative specs, close date calendars, due dates) to internal buying teams, partner agencies, and the client.● Coordinate communication and delivery of all budgets, authorizations, buying specs, etc to respective buying teams (print, digital, broadcast, out of home).● Generate competitive insights using various research & data pulls for inclusion onto flowcharts, competitive analysis, and media plan recommendations.● Update and track the complete financial authorization process for the purchase of media on the behalf of the client● Review monthly billing packets to determine any discrepancies. Analyze and find solutions to billing variances with respective buying team.

● Negotiate contracts in accordance with client specific advertising programs on a daily basis.● Manage assigned activities to ensure compliance with client requirements, savings goals, and timelines.● Apply client specific go to market strategies into negotiation and processing efforts.● Work across departments to further advance local media buying strategies and measure results.● Consistently and productively handle multiple projects for various clients at the same time.

● Provided extensive product knowledge in order to assist customers and fellow employees beyond expectation● Recognized for ability to establish a positive relationship with customers, up-sell products, and build a loyal clientele● Consistently trained and aided in development of store and product knowledge for new employees● Served as the in-store technician for tennis rackets, bicycle repair, and skate sharpening● Displayed flexibility by both regularly selling products as well as organizing and unloading new products in the warehouse and onto the sales floor.

● Organized and developed thousands of registration packets and goodie-bags for participants● Distributed packets, set-up, and tore-down six 5k/Half Marathon/Marathon events across the US● Increased the attendance of specific events through email, cold-calling, and cross-promotion● Composed multiple press-releases and e-blasts to increase awareness of upcoming events● Provided consistent customer service via telephone and in-person for each event