Brian Carlson Email and Phone Number
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Medical device professional with significant experience in product marketing and market access in cardiology, urology, and advanced wound care markets. Expertise in multiple marketing and market access functions including product management, reimbursement, product education, marketing communications, corporate marketing and new product planning. Experience managing multiple direct reports with experience in large company, international and start-up environments.
Microtransponder
View- Website:
- microtransponder.com
- Employees:
- 148
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Vice President, Reimbursement And Market AccessMicrotransponderOsseo, Mn, Us
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Sr. Director, Market AccessGalvanize Therapeutics, Inc. Dec 2022 - PresentSan Carlos, Ca, Us -
Global Director, Health Economics, Policy & ReimbursementMedtronic Jul 2022 - Dec 2022Minneapolis, Mn, Us -
Sr. Director Market Access And ReimbursementInspire Medical Systems Jan 2020 - Jun 2022Golden Valley, Minnesota, Us -
Director Market Access, Policy DevelopmentInspire Medical Systems Feb 2018 - Jan 2020Golden Valley, Minnesota, Us
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Director Global Reimbursement And Health Economics3M Health Care Nov 2014 - Feb 2018St Paul, Mn, Us -
Sr. Manager Market AccessAmerican Medical Systems Apr 2014 - Nov 2014 -
Group Marketing ManagerAmerican Medical Systems Jun 2013 - Apr 2014
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Sr. Product Manager, Prostate HealthAmerican Medical Systems Dec 2012 - Jun 2013
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Sr. Product ManagerSorin Group Apr 2011 - Nov 2012Milano, Mi, ItEssential Functions Include:• Leading the development and execution of strategic and tactical marketing plans while achieving growth in revenue within a challenging economic market environment.• Creation of product positioning, key messages, portfolio planning, and forecasting for new and existing cardiac rhythm management products.• Marketing leader for new product launches and product line extensions of new pacemakers, implantable defibrillators and heart failure devices.• Analysis of key sales and product performance metrics, customer growth initiatives, pricing trends and competitive market surveillance.• Directing all core marketing activities for product management, communication, sales training and national tradeshow management. • Developing marketing strategies and product adoption plans for pacemakers and defibrillators executed through a 150-member US sales team. -
Group Product ManagerCardiovascular Systems Inc Jun 2008 - Apr 2011St. Paul, Mn, UsBroad range of responsibilities included:• Leadership of overall product strategy, detailed analysis of market research, forecasting and coordination of manufacturing for new peripheral vascular products.• New product planning for peripheral vascular product franchise including: gathering and prioritizing product and customer requirements, defining the product vision, and working closely with engineering/sales to ensure revenue and customer satisfaction goals are met.• Ownership and execution of limited and full market launches of new product platforms and product line extensions for multiple peripheral atherectomy devices and accessories.• Direction and management of a team of marketing professionals responsible for key market development, reimbursement and marketing communication activities. • Development of key sales and product performance metrics highlighting revenue opportunities, customer growth, pricing trends and competitive sales performance.• Branding, messaging and campaign creation designed for product launch continuation, customer education and expansion of the peripheral atherectomy market. • Building and maintaining strong relationships with physicians, nurses and others in order to access knowledge of market and customer needs.• Developing selling strategies for peripheral product line including objection handling and technical product guidance to achieve quarterly growth objectives. -
Sr. Product ManagerCardiovascular Systems, Inc. (Csi) Jun 2008 - Jan 2010
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Sr. Product ManagerTransoma Medical Sep 2005 - Jun 2008 -
Marketing Communications SpecialistMedtronic Jan 2001 - Sep 2005Minneapolis, Mn, Us
Brian Carlson Skills
Brian Carlson Education Details
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University Of St. Thomas - Opus College Of BusinessAnd Related Support Services -
Minnesota State University, MankatoMarketing And Communications
Frequently Asked Questions about Brian Carlson
What company does Brian Carlson work for?
Brian Carlson works for Microtransponder
What is Brian Carlson's role at the current company?
Brian Carlson's current role is Vice President, Reimbursement and Market Access.
What is Brian Carlson's email address?
Brian Carlson's email address is br****@****eep.com
What is Brian Carlson's direct phone number?
Brian Carlson's direct phone number is +165125*****
What schools did Brian Carlson attend?
Brian Carlson attended University Of St. Thomas - Opus College Of Business, Minnesota State University, Mankato.
What skills is Brian Carlson known for?
Brian Carlson has skills like Product Launch, Medical Devices, Market Development, Cardiology, Product Development, Operating Room, Cross Functional Team Leadership, Interventional Cardiology, Capital Equipment, Surgical Instruments, Disposables, Market Research.
Who are Brian Carlson's colleagues?
Brian Carlson's colleagues are Diana Hansen, Brent Bender, Andrew S., Jon Kuerzi, Philip Freed, Lionel Dacpano, Nichole Silver.
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