Brian Carty Email & Phone Number

Boston, Massachusetts, United States

Nationally recognized expert in marketing strategy for service companies including marketing services companies (ad agencies, PR firms, digital marketing agencies), professional services companies(accounting and consulting) and health care companies(hospital networks, physician groups, long term care, surgery centers, managed care companies). Trusted advisor to some of the world's largest health care companies, professional services firms and quasi government agencies

Boston, New York, San Francisco

Led all business development activities for national advertising agency including campaigns for branding, direct marketing, and digital marketing. Clients I developed for agency included fortune 100 companies in communications (Verizon),financial services (Fidelity Investments, Merrill Lynch, Bank of America)technology (AMD, Lotus Development (now IBM). Helped manage the sale of company to Interpublic Group for highest multiple paid for an advertising agency at the time,

New York

Led all communications and marketing efforts for one of the largest global professional services firms in the world. Activities ranged from Super Bowl advertisements to targeted B2B marketing to large industries.Oversaw the merger communications and branding resulting from the merger of Coopers& Lybrand with Price Waterhouse to form PwC

Boston, Massachusetts, United States

Led the repositioning of an obscure government agency to a nationally renowned public sector investment bank. Pioneered new financing techniques for small and mid sized business including international letters of credit, taxable industrial development bonds, commercial paper programs for emerging businesses and targeted direct lending programs. Recognized by Businessweek as "The Hero of Small Business Finance". Generated four billion dollars of financings creating 50,000 jobs.