Brian Downes Email & Phone Number

Anoka, Minnesota, Us

Drive product development calendar for branded Bike Helmets & Accessories category; charged with optimizing assortments to boost revenue at major domestic mass retailers and international distributors.● Lead team of developers and designers with regular goal updates and bi-annual reviews.● Guide profitability, manage inventory, maintain P&L and SG&A files.● Set/maintain annual line plan and product margins, negotiate costs and publish price lists.● Analyze product performance and present opportunities to mass category buyers.● Manage vendor communication, source alternates and identify/pursue new categories.● Direct development of marketing material, brand manuals and social media campaigns.● Work seamlessly across functional sales, operations, sourcing, distribution and finance teams.

Anoka, Minnesota, Us

Led annual content creation, management and core marketing materials.● Spearheaded integration into shared services of new parent company ● Coordinated and directed product/lifestyle photoshoots for print, digital and social media.● Briefed, built, printed and distributed catalogs for domestic and international markets.● Created internal and customer-facing sales and performance presentations.● Coordinated tradeshows, logistics, personnel and travel/accommodations for teams.

Anoka, Minnesota, Us

Directed social media and online sales management.● Managed social media accounts, content creation and built strong engagement.● Engaged bloggers for product reviews and product seeding.● Built and managed a team of athletes to support the launch of a new products.● Posted/managed inventory to online retailers to manage E&O.● Maintained & cataloged sample inventory and storage.

Branded family-owned and operated 100% Kona Coffee Farm into a sustainable business.● Cleared land by hand, planted and maintained trees.● Managed the pruning, picking, pulping, milling, roasting, bagging, labeling and finished goods inventory. ● Maintained website and fulfilled web orders. ● Developed retail market, marketing strategies and community partnerships to grow brand awareness and following.

Landscaping foreman with extensive experience in customer communication, bidding, scheduling and billing. Employee management, hiring and payroll.

Bachelor'S Degree, Communication, General

High School Diploma