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VP of Sales with a wealth of experience from a distinguished sales and business development career. Led the sales team, encompassing the full spectrum of responsibilities, from managing the daily grind to strategizing for the long haul. Possesses expertise in pipeline management and a flair for orchestrating trade shows while nurturing the team through consistent training and mentorship. Demonstrates a career of leaping ahead of just meeting business development goals to exceeding them.Secured an 8-year service contract with Federal Realty, marking the longest contract in history, featuring the iconic 15', 6000LB Snowflake installation, resulting in a $400K initial sale and $160K annual recurring revenue.Orchestrated a design and installation for a Major Business, introducing an iconic Pine Cone motif across 8 floors, turning a modest budget into a 4-year, $85K+ annual contract that grew to over $3M in total revenue.Initiated the implementation of Salesforce CRM, developing a categorization and forecasting system that accurately predicted a 40% revenue drop during the pandemic, enabling efficient budget adjustments.Won a Major Business contract in a critical bid, establishing a foothold in South Florida with a $350K order for 2023 and an additional $76K for 2024 after stepping in to replace an underperforming manager.Expanded a Major Business contract to include multiple new locations, increasing the account to a consistent $600-750K annual spend and opening a new office in Maryland for enhanced service delivery.Secured a contract with a Major Business by addressing unique client needs, leading to portfolio-wide adoption across 9 locations and a consistent $75K annual spend on holiday décor.Developed a long-term relationship with a Major Business, expanding from initial office building decorations to comprehensive holiday theming across multiple states, resulting in a $290K annual spend.

Crafted customized client presentations and adeptly communicated cutting-edge solutions and services directly aligned with client objectives. Spearheaded East Coast sales operations with a strategic focus on chain locations, driving significant growth and fostering strong client relationships through meticulous consultation and evaluation processes.Drove sales from $1.2 million in 2002 to $2.9 million in 2006, marking a substantial growth trajectorySpearheaded the coordination and management of trade shows, significantly enhancing product and service visibility.