Brian Roy

Brian Roy Email and Phone Number

Campaigns, engagement and communications specialist. Senior political and public sector experience. @ The Scottish Parliament
edinburgh, edinburgh, united kingdom
Brian Roy's Location
Motherwell, Scotland, United Kingdom, United Kingdom
About Brian Roy

Demonstrable leadership qualities with a track record in building strong, dedicated and driven teams. Working in both a corporate and political environment, while establishing and maintaining voluntary/charitable and commercial links, has extensive experience in stakeholder management, while delivering positive change under pressure.As a senior leader, has significant experience in campaigns, policy development, press and communications, digital and marketing, events, corporate relations, fundraising and national budget setting.

Brian Roy's Current Company Details
The Scottish Parliament

The Scottish Parliament

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Campaigns, engagement and communications specialist. Senior political and public sector experience.
edinburgh, edinburgh, united kingdom
Website:
parliament.scot
Employees:
700
Brian Roy Work Experience Details
  • The Scottish Parliament
    Senior Parliamentary Adviser
    The Scottish Parliament Feb 2024 - Present
    Edinburgh, Scotland, United Kingdom
    Providing political and parliamentary support to Mark Griffin MSP. The role provides comprehensive support and strategic advice to Mark on various parliamentary matters, with a focus on Local Government and Housing. Using experience of the Scottish legislative process to navigate political complexities and advise on effective engagement with stakeholders, committees, and fellow parliamentarians. Additionally, the role contributes to shaping Labour’s legislative agenda and delivering impactful policies and campaigns that address the needs of communities and people across Scotland.
  • Stratcom Uk
    Senior Associate
    Stratcom Uk May 2021 - Present
    London, England, United Kingdom
  • Craigview Strategies
    Founding Director
    Craigview Strategies Nov 2019 - Present
    Motherwell, Scotland, United Kingdom
    Working with clients in London, Glasgow and Edinburgh, Craigview Strategies was set up by Brian Roy in 2019 after working in frontline politics for 16 years. We bring an extensive knowledge and understanding of a complex and challenging political environment, as well as the experience of running multiple national election and referendum campaigns, allowing us to customise our support to your individual needs and objectives.This understanding of politics and the key decision-makers at every level of representation is Craigview Strategies’ core strength. Combined with a unique insight and understanding of the political system and policy development processes, Craigview Strategies will give you the edge you need.
  • House Of Commons
    Senior Parliamentary Adviser
    House Of Commons Jul 2024 - Oct 2024
    Scotland, United Kingdom
    Supported Frank McNally, MP for Coatbridge and Bellshill, in his newly elected role by driving engagement with businesses and community groups in the constituency. Successfully raised the MP's profile in local media through targeted press strategies and developed impactful social media content to enhance communication with constituent and stakeholders.
  • Scottish Police Authority
    Change And Improvement Lead
    Scottish Police Authority Dec 2020 - Aug 2023
    Glasgow, Scotland, United Kingdom
    Primary responsibility is to develop and maintain the Scottish Police Authority’s strategic oversight of transformational change, the public impact of change, and the related commercial investment across the policing system in Scotland.Leadership and Stakeholder Management – Develop and maintain positive relationships with external stakeholders and governmental partners across the justice system and wider public sector.Strategic Assessment – Proactively identifying emerging policing issues and ensuring that potential impact is assessed, advice is produced to support senior decision-making, and where appropriate, mitigating actions are proposed and delivered. Budget and Commerce – Responsible for providing oversight to the allocation and use of a reform revenue budget of £25million and a capital budget of £49.6million, providing advice to the Chief Executive to ensure effective reporting annually to the Scottish Government on policing expenditure.Business Case Assurance – Provide and co-ordinate advice on change proposals, including initial and full business cases, coordinating input across the SPA, Police Scotland, Scottish Government and other external interests, while evaluating the extent to which the ‘case for change’ and predicted benefits are rooted in evidence, with a focus on addressing demand, commercial best value, return on investment and impact.
  • Scottish Police Authority
    Communications And Engagement Specialist
    Scottish Police Authority Aug 2020 - Dec 2020
    Glasgow, Scotland, United Kingdom
    Engagement – Liaising with a range of external stakeholders (including the media, partner organisations, politicians, and the Scottish Government), to ensure relationships and work delivered is effective and fit for purpose.Communication – Providing tactical support and advice for proactive internal and external communications, including coordination of planning with Police Scotland and the Scottish Government, stakeholder mapping and briefing, event management, and project management of the renewal of SPA’s website and social media platforms, including corporate digital branding.Strategy – Media and political scanning, keeping abreast of external events, imminent industry and regulatory changes, and ensuring the Authority understands the impacts and strategically plans accordingly.
  • Labour Party
    General Secretary - Scotland
    Labour Party Dec 2014 - Aug 2019
    Glasgow, United Kingdom
    Organisation - Working alongside 4 UK Leader and 7 Scottish Leader to deliver effective and efficient organisation: including maintaining relationships with senior politicians, key stakeholders and elected representatives across the UK.Budgetary and Staff Management - The day-to-day management of all Party staff, financial management of the organisation, as well as the servicing of the governing Scottish Executive Committee and delivery of key fundraising events.Coordinating – Overseeing key political visits and national events, liaising with senior politicians, and providing effective communications between stakeholders, media (digital and offline) and elected representatives to reinforce policy, message and objectives.Campaigning - Building the organisational capacity necessary to maximise Labour representation at all levels of government. Working with all stakeholders to organise, prepare for and deliver election campaigns – including the recruitment and development of teams to effectively utilise Labour Party campaigning tools to analyse data, interpret, target, and communicate macro and micro messages.Development – Development and strategic planning of initiatives to recruit, train and develop members, candidate and stakeholders, while advising on Party organisation, electoral law, rules, constitution and disputes. Looking outward from the Party, developing strong links with business, trade unions, third sector, donors and sponsors.
  • Labour Party
    Head Of Campaigns And Organisation
    Labour Party Aug 2007 - Dec 2014
    Glasgow, United Kingdom
    Relationship Building – Established network of key stakeholders, such as former Scottish and UK Government Ministers, MPs, MSPs, MEPs, Councillors, and community groups, as well as both commercial and non-commercial organisations.Strategy and Organisation – Overall responsibility for the strategy and co-ordination of Labour in Scotland’s organisational capacity. I have led local, regional and national election campaigns, working closely with our Head of Communications, to deliver and build upon key political campaign messages at a local and national level.Communication and Campaigning – Specialise in targeted political communication using a wide range of platforms and delivery vehicles to engage political support and media exposure. Specifically, I led the introduction of a ground-breaking new generation of political campaigning/targeting techniques and digital communication and fundraising infrastructure across Scotland. Events – Experienced in delivering political events for high profile politicians, including two Prime Ministers and various Cabinet Secretaries. Responsible for venue selection, publicising the event, audience building, security, coordination of the event, and ongoing return. I have delivered events in partnership with Asda, BAA, Scottish Power, ABPI and Royal Mail, among many others.Corporate Affairs – As coordinator of sponsorship and corporate affairs, I have dealt directly with public and corporate bodies across Scotland to encourage their participation in the political process. This has provided me with a network of corporate and voluntary sector contacts from across the political spectrum, and an appreciation of the need to form such relationships in order to influence attitudes in wider civic Scotland.

Brian Roy Education Details

Frequently Asked Questions about Brian Roy

What company does Brian Roy work for?

Brian Roy works for The Scottish Parliament

What is Brian Roy's role at the current company?

Brian Roy's current role is Campaigns, engagement and communications specialist. Senior political and public sector experience..

What schools did Brian Roy attend?

Brian Roy attended University Of Paisley.

Who are Brian Roy's colleagues?

Brian Roy's colleagues are Michael Fraser, Alanis Mcquillen, Jayne Baxter, Ricky Morrison, Victoria Rose Pugh, Richard Lyle, Alasdair Mcdougall.

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