• Create and update internal APIs for marketing vendors• Update and deploy AWS apps using Lambda, API Gateway, S3, etc.• Manage AWS state via Terraform• Create, maintain, and source data for enterprise reporting via NinjaCat

• Create and update internal APIs for marketing vendors• Update and deploy AWS apps using Lambda, API Gateway, S3, etc.• Manage AWS state via Terraform• Create, maintain, and source data for enterprise reporting via NinjaCat

Parent company to Garage Door & Paving Marketers. • Complete ownership of PPC campaigns, landing pages, marketing automation, conversion tracking, project management, client interaction & onboarding, client analytics, hiring, cross-team management, and miscellaneous MarTech issues• Produced 1000’s of conversions for small businesses in multiple niches• Migrated reporting platform, improved relevancy & actionability of reports, saved on reporting costs• Set up, maintained, &… Show more Parent company to Garage Door & Paving Marketers. • Complete ownership of PPC campaigns, landing pages, marketing automation, conversion tracking, project management, client interaction & onboarding, client analytics, hiring, cross-team management, and miscellaneous MarTech issues• Produced 1000’s of conversions for small businesses in multiple niches• Migrated reporting platform, improved relevancy & actionability of reports, saved on reporting costs• Set up, maintained, & troubleshoot conversion tracking pipeline• Migrated reporting platform, improved relevancy & actionability of reports, saved on reporting costs Show less

• Analyzed and synthesized client ad data to make revenue-driving tactical and strategic decisions• Split-tested multiple iterations of ad copy and creative targeting to achieve high CTR's and CPL’s• Advised on emerging software to gain strategic advantage and visibility of website customer behavior

• Worked with 200+ business owners to gain trust, buy-in and align goals and strategy• Created, distributed and analyzed KPI dashboards to provide data-driven decisions• Managed projects and remote team of 5 across 50+ simultaneous client accounts• Crafted and tested high-converting ad copy• Identified easy wins and opportunities for optimal leverage and growth

• Analyzed PPC data to audit, build and optimize all client campaigns• Designed processes for onboarding new clients with Google Analytics & Search Console• Gave client's KPI visibility by designing and implementing analytic dashboards for website, SEO and PPC metrics• Researched and advised senior staff on software solutions for reporting and marketing

• Increased SEO traffic through co-developing and executing blog content strategy• Grew Pinterest following to become the highest source of organic social media traffic

• Managed field crew (troubleshooting various field work issues)• Completed daily technician schedule on top of management responsibilities• Corresponded daily with city water authority regarding inventory, field issues, project completion• Completed weekly payroll for all field technicians • Provided customer support for residents regarding appointments and installation issues

• Managed field crew (troubleshooting various field work issues)• Completed daily technician schedule on top of management responsibilities• Corresponded weekly with water authority regarding inventory, field issues, project completion• Provided customer support for residents regarding appointments and installation issues• Maintained daily inventory and achieved target amount of daily installations