Brian Guthrie Email & Phone Number

Boston, Ma, Us

Greater Boston

Key Accomplishments, Grew BJ’s Sales from $35mm to $75mm • Successfully Manage Exclusivity Agreement in Plastic Bag Category(Ziploc) driving 30% YOY growth for BJ’s.• Doubled Distribution and Sales Volume on Glade® Brand Air Care• Unseated incumbent Drain Clog Remover w Drano• Added New Distribution on Windex Multi Surface Cleaner, and Windex Outdoor• Gained all insecticide and repellent seasonal business w 2 brand strategy Raid, OFF!

Greater Boston

Key Accomplishments: • Deliver 5 year CAGR 9.92% exceeding corporate (2.49%) by almost 4x rate. Success driven by distribution increases in key categories (VMS- VITAFUSION, Laundry, Cat Litter, Baking Soda, Oral Care,) and growth on existing business. o Obtained new ED distribution on 2nd Arm & Hammer Laundry itemo Grew BJ’s Laundry business - achieved /#1 item in both Liquid and Powder Detergent sub-segments thru product enhancement and promotional strategies.o Grew VMS distribution 2x 2016-2017. • Promoted in June 2013 to Account Lead status

Portland, Maine Metropolitan Area

Key Account Sales Management: Wal*Mart Super Centers, BJ’s Wholesale Club, Costco including annual sales/promotional budgeting, data analysis(SAP, Nielsen, Spectra, Retail Link) and interpretation to drive new and existing product distribution. Led ongoing sales visits to present and execute plans, day to day communication to manage all other aspects of the business. Club Channel Marketing: Lead and champion all club channel focused product development/marketing activities for Sam's, BJ's, and Costco for both Branded and Private Label acting upon Customer, Consumer and Industry insights. Drive channel annual planning process (sales, pricing, margin, and promotional spend budgets) to meet financial goals. Track and report channel progress against targets. Manage and develop 1-Assistant Account Manager, and 1- Assistant Marketing Manager.

Greater Boston

Develop retail trade promotion and merchandising strategies. Lead development of trade plans to drive consumer sales and market share. Management of syndicated data resources for product performance tracking and competitive intelligence - Nielsen and IRI. Analyze and interrupt market data to provide directional support in formulation of brand and trade strategies. Create and manage 3rd party sales agency commission program. Develop sales representative quotas and compensation programs. Key Accomplishments: • Chairman’s “You Can Make A Difference Award” - Member of launch team responsible for the successful introduction of Colgate Total toothpaste leading to 10pt market share gain. • Silver Sword Award - Developed co-op advertising program leading to 10% gross to net savings.

Greater Boston

Certificate Of Management And Administration (, Business Administration And Management, General, 3.0

Certificate equivalent to 1 year of Study at Graduate level. Earned 30 credit hours

Bachelor Of Arts - Ba, Business Administration And Management, General, 3.0

Activities and Societies: D3 Ice Hockey, WMLN FM 91.5 Curry College Radio Personality, TutoringDouble Major in Marketing Management.