Brian Hiner Email & Phone Number

Providence, Rhode Island, Us

Responsible for expanding and establishing revenue streams for existing and new clients. Educating distributors on the benefits of utilizing the established brand of A. T. Cross and how they can increase their annual revenues by utilizing the 175 years of experience we bring to the industry.

• Direct day-to-day operations of sales management and strategic business relationships, defining, executing, and owning engagement plans for key accounts in the corporate and executive gift industry.• Strategize and implement revenue-generating sales initiatives by leveraging relationships with product specialists, alliances, and marketing within promotional markets.• Forecast sales activity, revenue achievements, sales numbers, and pipelines, as well as researching relevant targets to develop lead lists and identify new sales opportunities.• Consult on relevant insights (industry, category, brand, channel, consumer, and account) developing strategic agendas to drive focus and results behind portfolio strategy for customer-specific programs.• Develop medium to long-range sales plans, preparing strategies to protect, grow, and diversify the relationship with a defined group of existing customers.• Evaluate, streamline, and create change to existing processes and tools, continually identifying business opportunities and delivering innovative solutions to address business needs.

Mequon, Wi, Us

• Managed the Stihl® product corporate program to increase brand awareness nationwide, communicating product promotions, upcoming events, and supporting new product introduction.• Established productive, professional, and consultative relationships with senior management and executive personnel throughout the market segment, building credibility and trust through collaboration with others.• Planned, organized, and directed the company’s strategic business plans leveraging company sales teams and customers in assigned territory to achieve sales and marketing objectives, resulting in increased sales by over $1M in a 12 month time frame exceeding previous year.• Responsible for growing account and territory for national, regional, and local accounts, working directly with major farm and ranch stores to increase product knowledge and awareness on the retail level.• Provided presentations and marketing workshops to customers on company products, sales policies, selling points, credit terms, and the overall view of company's product and services.• Maintained an in-depth knowledge of the market segment, building and developing the strategy for networking and internal expertise.• Prepared and conducted effective, conceptual brand and product training and presentations with sales personnel in stores to improve balance of sale.• Attended Stihl® sponsored events (Timbersports, Reno Air Races, Off-Shore Boating Races) to assist in the promotion of the brand to the public.

Sterling, Il, Us

• Provided strategic direction and focus to the Sales Team while identifying new opportunities in industry verticals and driving expansion in the Midwest sales territory.• Employed solution-selling techniques to identify business needs and developed customized solutions to solve client and business problems.• Recruited, hired, trained, and evaluated continuous development of Sales Team, including meeting with prospective, existing, and former clients to assist with sales execution, retention, and revenue generation.• Coordinated the creation, production, and delivery of sales forecasts, advanced analysis, and reporting in support of the sales planning process and sales of the company’s products and services.• Proactively identified opportunities for improvement and worked closely with sales leaders to inspect sales process quality and prioritize areas for improvement.• Collaborated with senior management in articulating strategy and annual sales plans for developing the business and achieving the company’s sales goals.• Assisted in development of key new markets, product enhancements, technical tools, and promotion of represented products and services.• Maintained an understanding of the competitive landscape and coordinated resources to make changes necessary to meet marketing, pricing, and customer needs.

2012 Vitronic Promotional Group Salesperson of the YearCovered Illinois and Michigan

Multi-Line Rep Group, Promotional Products Industry representing 8 companies; Developed and implemented annual business plans, including marketing, sales, financial and profitability goals that met and exceed goals and objectives Negotiated contracts directly with accounts Ensured client needs were being met by monitoring and guiding account activities and by maintaining an effective level of direct contact with all clients.Increased product awareness by conducting and producing industry trade showsCreated Marketing campaigns for product development and implementationConducted regional motivational sales meetings and presentationsAnalyzed sales territories to evaluate emerging markets and sales opportunities for multiple productsConsulted with business owners to establish sales and marketing strategies resulting in increased market shareSignificant Accomplishments Successfully drove sales in the territory to over $15MM in gross revenue Sales Group of the Year, Team Donlin, Ball Pro, 2007Salesman of the Year, Team Donlin, Dart Manufacturing, 2007 Salesman of the Year, Team Donlin, Tomax, USA, 2007; Designer and manufacturer of promotional merchandise