Marketing Manager
CurrentI work on all things marketing strategy & execution at this small CPG marketing company. This includes our annual awards announcement, event planning including annual 250-person awards show, media partnerships, social media and influencer, PR, in-studio Satellite Media Tour, talent management, contract drafting & negotiation, and both consumer (B2C) & sales (B2B) marketing.๐๐๐ก๐ข๐๐ฏ๐๐ฆ๐๐ง๐ญ๐ฌ:โข Led a 775% increase in brand awareness through strategic marketing initiatives.โข Drove 3,000% social media follower growth on Instagram, LinkedIn: 400%, Facebook: 53%, and X: 102%โข Planned and executed high-profile events, including a 250-guest awards show and PR events.๐๐๐ฌ๐ฉ๐จ๐ง๐ฌ๐ข๐๐ข๐ฅ๐ข๐ญ๐ข๐๐ฌ:โข B2B & B2C marketing campaigns and media partnership initiatives.โข Lead and mentored entry-level staff.โข Manage communication with hundreds of brands.โข Annual marketing strategy & budget formulation.โข Direct and co-strategize PR efforts across digital, print, broadcast, social, and events media.โข Liaise with external partners.