Brian Petracca Email & Phone Number

New York, Ny, Us

New York, New York, United States

New York, United States

New York, United States

- Spearheaded shifts in operations and security programs, such as transitioning company payroll and benefits to Justworks PEO and securing SOC 2 data security compliance, directly leading to increased revenue and reduced costs.- Analyze employee survey data to generate actionable insights and improve employee job satisfaction, leading to a 22% increase in overall employee happiness year-over-year.- Collaborated with Founders, department heads, and team members to develop and execute comprehensive hiring plans aligned with growth goals and company values.- Developed standardized compensation models and employee leveling plans in partnership with department heads, allowing for streamlined employee scalability and growth.- Work closely with managers to guide them on all aspects of people management disciplines. This ranges from performance management, leadership development, and organizational design, to more complex and sensitive HR matters.- Oversee a team responsible for maintaining company-wide operational functions and recruitment strategies" could convey the same information more efficiently- Implemented data-driven strategies using Greenhouse ATS to track hiring progress and enhance efficiency and candidate experience.- Lead my team in maintaining company-wide daily operational functions, such as benefits management, recruitment strategy, and department budgeting.- Administer employee and investor stock option distribution by managing Carta software platform

Greater New York City Area

- Promoted from BDR to Account Executive in first 3 weeks of joining Cohley's founding sales team- Led sales team in revenue in first full quarter as an AE, closing over 200% of quota- Partnered with CEO to develop organizational sales processes and migration of CRM to HubSpot- Took ownership of onboarding and training of incoming AEs and BDRs in first 6 months on team- Developed and implemented HubSpot email sequences to attract new leads- Converted 30% of all SQL discovery calls to closed won new business; exceeded team average by 25%Independently led sales strategy for new email product; converted 50% of discovery calls to new users - Served as implementation and account manager for all Cohley Activate customers

Greater New York City Area

Greater New York City Area

Greater New York City Area

- Hired to join new group focused on mid-sized clients.- Directly develop and manage partner relationships with insurance carriers.- Present complex information and strategy in a manner that clients can understand

Greater New York City Area

Start up organic, cold-brewed bottled tea manufacturer. - Managed wide range of marketing activities including events, sponsorships, and social media efforts- Built relationships with event managers to gain access for the Titan Tea brand to events such as the Hamptons Marathon and the Tri-state Spartan Races- Negotiated terms of event sponsorships, which assisted in brand recognition and promotion

Greater New York City Area

- Planned and managed events; Tournaments, product launches, photo shoots.- Interacted with sponsored athletes, educating them on products and marketing techniques.- Customized apparel and equipment for customers and employees.

Greater New York City Area

Bachelor Of Arts (Ba), History

Activities and Societies: Manager, Varsity Lacrosse: 2011 - 2014 Manager, Varsity Basketball: 2010 - 2011

Education record

Activities and Societies: Varsity Lacrosse 2008-2010, Varsity Soccer 2010, Concert Choir, Key Club Scholarship Recipient