Brian Sandahl Email & Phone Number

Austin, TX

Austin, TX

• Working as self-employed analytics consultant and technical project lead while getting post-grad in AI & Machine Learning.Client: White Glove Courier Serving 250+ Global Brands in the Healthcare & Retail Spaces
• Developed data strategy and project roadmap for legacy software migration. Combined data from multiple sources and schemas while ensuring continuity and accuracy of reporting over time. Maintained 100% uptime.
• Managed end-to-end… Show more Working as self-employed analytics consultant and technical project lead while getting post-grad in AI & Machine Learning.Client: White Glove Courier Serving 250+ Global Brands in the.
• Managed end-to-end implementation, including building ACID-compliant data lake on S3 with Apache Iceberg, automating ETL processes with Python / Fivetran / GitHub, and migrating Tableau reports to new data.
• Developed source-of-truth data mart for financial reporting. Built custom tables in Snowflake and models in Looker to make data accessible to users. Advised on Looker best-practices to improve developer & end-user.
• Designed and implemented new analytics tags to better understand customer conversion, retention and monetization. Show less

Austin, Texas, United States

As Sr. Director -Measured effectiveness of $15M+ in Runner incentive campaigns through designed experiments. Collaborated with Marketing to create playbooks that maximized incentive ROI, leading to improved service and $1.7M in annual savings.Conducted geospatial analyses and customer behavior modeling to support 60+ new market launches and 20+ market.

Austin, Texas, United States

• Streamlined A/B testing processes and drove cross-functional alignment through clearly defined testing objectives and KPIs.
• Integrated third-party data sets to better understand omni-channel shopping behavior, leading to higher retention rates and higher commission rates for top merchant partners.
• Developed a session success score which served as a leading indicator of customer retention for 100% of site visits.
• Appointed by CEO to Bar Raisers team to assess potential… Show more
• Appointed by CEO to Bar Raisers team to assess potential leadership hires for company culture fit. Show less

Austin, Texas, United States

• Co-led team restructuring to better align resources with business objectives. Refined core team processes around project planning and prioritization.
• Revised mobile web content display logic leading to a 6% increase in order rate and a 10% reduction in bounce rate - the largest single test improvement in company history.
• Built offer scoring model which rolled 25+ offer attributes into a single numerical quality indicator. This score was used internally to simplify offer ranking and… Show more
• Built offer scoring model which rolled 25+ offer attributes into a single numerical quality indicator. This score was used internally to simplify offer ranking and curation, and shared externally as part of the RMN.
• Deployed Tableau Server as self-service reporting platform and scaled from 20 users at launch to 200+ users at peak. Created login-based safeguards to limit access to insider information as company prepared for IPO..

Austin, Texas, United States

• Built companywide KPI scorecard and presented results to 250+ employees at weekly all-hands meeting.
• Oversaw multiple database and data source migrations to ensure gapless reporting for all stakeholders.

Austin, Texas, United States

• Developed 15+ recurring reports to support Sales, Marketing, Merchandising and Operations teams.
• Briefed Leadership Team monthly on KPI trends.

Austin, Texas, United States

• Provided market research, competitive analysis and valuation support for current and potential investments.
• Contributed to execution of 9 successful deals totaling over $100M in fund allocations across mobile, social, education and healthcare spaces.

Bba, Finance, Business Honors, Spanish

Bba, Business Honors, Finance