Brian Severson Email & Phone Number

San Francisco, California, Us

Oversee day-to-day brokerage load activity with a high level focus on long-term growth strategy for the brokerage unit and full portfolio of Yusen services. Manage a team of seven Sales & Operations Professionals with emphasis on soliciting customers for non asset brokerage services and tendering loads out to third party carriers. Work with Operations group to develop long term Capacity relationships, add carriers to network, and understand carrier equipment, rates and lanes. __________Highlights– Maintained personal high level accounts while leading all duties of running brokerage office; including hiring and recruiting, sales and logistics training, marketing and employee coaching and development.– Establish strategic customer relationships to leverage significant long-term business opportunities for brand expansion.– Implement best practices to grow and increase profitability, while adapting to rapidly changing environments and marketplace needs.– Build internal relationships for cross selling opportunities and gaining complete understanding of the full scope of business offering.– Champion innovative and reliable operational solutions to help achieve and increase company revenues.– Grow business from existing accounts and drive new business development from direct competitors.

San Francisco, California, Us

San Francisco, California, Us

Recruited to plan and direct launch of new brokerage business unit targeting business development, infrastructure establishment, and leveraging existing transportation partners. Conducted targeted, aggressive sales and business development by calling on dry and refrigerated product manufacturers throughout the Midwest and East Coast to develop customized transportation programs. __________Highlights– Secured 10 new accounts in less than two months with a 19%+ profit margin.– Developed marketing and sales tools to penetrate highly competitive markets and acquire new business, while leading the development of current and new accounts.– Directed all areas of business unit sales and operations, including credit management, billing, pricing, profit analysis, and operations.– Devised all divisional sales and marketing technology infrastructure, creating an extremely lean division with strong profit margins positioned for rapid growth.– Identified new market opportunities and utilized creative strategies to penetrate those markets for more significant sales results.

Planned and executed startup of company’s new Chicago logistics office; accountable for P&L with focus on operational efficiency. Directed all areas of staffing, outside sales, logistics, account management, budgeting, costing and finance. __________Highlights– Sourced, selected site, and established office in less than three months.– Closed new accounts and developed programs to grow existing accounts.– Designed and executed vertical marketing strategies to secure national accounts.– Planned and managed initial sales efforts, considering the office projected value of $4M in sales in the first year.– Coordinated with internal teams and senior managers to align marketing strategies for robust functionality.– Boosted customer satisfaction, leveraging improved logistics service offerings while motivating team members to strive for industry-leading recognition.

Eden Prairie, Minnesota, Us

Coordinated 25 sales representatives and administered calling of small to large trucking companies nationwide with more than $10 in annual revenue, and personally managed $1 Million in revenue. __________Highlights– Established budgets, developed metrics, and implemented new sales.– Interviewed, hired, trained, coached, mentored, and developed sales staff to provide technical support for overall sales operations.– Developed and facilitated a monthly mentor meeting, which increased staff development and retention, while identifying weak performers more rapidly.– Enhanced service productivity and motivated sales team performance with consistent delivery of 15%+ in revenue growth per year.

Eden Prairie, Minnesota, Us

Spearheaded company’s successful penetration into East Coast market producing exceptional sales, business development, and market share growth numbers. __________Highlights– Grew area volume from 20 loads per day to more than 60 loads per day in less than one year.– Conducted internal and external sales, marketing and account management functions.– Called on trucking companies in a large, multistate East Coast territory.