Lead alternator application team for North and South America.

Generator set controls and electrical components engineering supervisor.

Researched industry standards, society requirements, and critical customer requirementsPerformed competitive analysis to set product strategyDeveloped business plan, and generated design specifications for NPISet pricing targets, created worldwide forecast as input for program IRR and NPV

Cat and Tractor Singapore Joint VentureProvided custom marine solutions to the other Asia/Pacific dealersDeveloped the marketing and pricing strategy to grow the marine business in SE Asia emerging marketsGathered voice of the customer to identify product gaps that Cat Inc. product could not satisfySet goal to increase sales of core product and generate revenue for the JV through increased scope in supplyManage customer relationships

Developed dealer sales channel for South Korea, Northeast China, and Taiwan - facilitated sales and technical training, set sales targets, evaluated dealer capability Managed marketing initiatives (ads, Special Pricing Request, focus programs, industry shows, etc.)Created sales forecast and responsible for meeting business plans (sales volume and variance management)Supported sales growth from $30 to $80 millionAcquired new customers in the China domestic commercial and governmental business sectorsManaged customer relationshipsManaged dealer sales and technical goalsFunctioned in a foreign business climate as factory representative to customer and dealer and provided input to product manager for product requirementsResolved warranty and inter-territorial dealer conflict issues

Conducted Caterpillar field follow on Joint Development Partner's productSupported pre and post sales effort for western region of North AmericaCreated dealer training and product marketing materialDeveloped custom pricing and technical quotationsReduced costs for Mechanical Balance of Plant by 25%, while maintaining product quality (air systems, exhaust systems, structures and enclosures)Negotiated service and warranty policy between customer and JV program

Created product price list for medium speed natural gas generator setEvaluated field follow sites and provided application/installation supportCoordinated safety and serviceability auditsDesigned cooling systems, engine-generator couplings, generator set base structures, and vibration isolatorsDeveloped generator set transient capabilities, tested package vibration, and performed cooling system validation testSet goals and assigned work flow for internal and external CAD resourcesMet program specifications, timelines, and plansConducted interviews for team design positionsTrained and mentored junior employees on Cat design processes

Managed Combined Heat and Power (CHP) design projects for custom G3500 generator sets Interacted with Cat European dealers to develop functional specification and P&IDs for CHP productControlled work load for internal and external CAD resourcesSupported manufacturing and assemblyDesigned with ProE engine jacket water and aftercooler heat recovery systems, exhaust heat recovery systems, heat recovery module skid, insulation, and oil make-up systemTested package vibration and performed cooling system validations