- Managing all purchasing, strategic ventures, product concept, sales, and vendor relationships for Taylor, Martin, Lowden and Froggy Bottom guitar manufacturing companies.- Starring in Wildwood Guitars video projects for Youtube, Facebook and Instagram social media platforms on the subject of Taylor, Martin, Gibson, Lowden and Froggy Bottom acoustic guitars.- Coordinates frequently with Wildwood’s web team to personally photograph, process, compose and publish instruments to the Wildwood Guitars website. (Personally responsible for 800+ instruments posted over the course of three years)- Shepherding many instruments through their entire retail lifespan: Conceptualizing the instrument from the ground up, selecting tonewoods, setting up the POS web-link with highly conceptualized photography, starring in a video showcasing the instrument’s voice, and fielding the sales inquiry / ideal profit margins to sell the instrument with a goal for a positive overall experience for the customer.- Sole “expert” and first point of contact for all things “Wildwood Acoustic” related.- Manages and curates over one million dollars in acoustic inventory for Wildwood Guitars annually.- Collaborated with Chris Sharp (Retail Marketing Specialist) to produce video content for both the Wildwood and Taylor Guitars social media presence.- Directing guest artist video shoots for Wildwood Guitars