Brian Ward Email & Phone Number

• Led marketing and strategy projects for top Medical Device companies, including Cantel Medical, Boston Scientific, and Laborie.
• Developed innovative strategies for upstream, downstream, and digital health solutions, driving impactful results for clients.
• Utilized my expertise to help companies make a difference in the industry through effective marketing and strategic initiatives.

Marlborough, MA, US

• Developed a comprehensive roadmap for the coronary calcium franchise, focusing on new products and clinical studies to drive market penetration.
• Conducted robust Voice of Customer research, co-developed with a Japanese company, and assessed an acquisition opportunity that resulted in an offer.

Marlborough, MA, US

• Led Boston Scientific's US Drug Eluting Stent Market to nearly 48% market share through clinical data strategy and competitive messaging.
• Developed messaging and sales training for new entrants into the US market, such as MDT Onyx and Biotronik Orsiro.
• Received the 2017 "Thinking Differently" Award for content marketing that increased reach to under-penetrated customers.

St. Paul, Minnesota, US

• Led launch strategy and execution of a next generation renal denervation device in collaboration with top 5 European countries.
• Developed market analysis and competitive research to drive product positioning and pricing strategies.
• Achieved a successful product launch resulting in a 20% increase in market share within the first year.

Marlborough, MA, US

• Led development and launch efforts of an integrated, multi-channel marketing campaign available via web, print and iPad application that delivered 9% Year-over-Year growth in a highly-penetrated, declining category.
• Oversaw cross-functional team to conduct market research and generate market and customer centric financial models. Aligned management to enter $100MM+ new market opportunity growing at 14% CAGR.
• Managed sales messaging, forecast and product allocation during global recall situation. Aligned internal stakeholders to ensure that key accounts were serviced and grew sales $1.2MM over 2011 target.

Arlington, Virginia, US

• Provided aviation best practices consulting to units in training phase for combat deployment.
• Shared tactics and techniques for dynamic environments to enhance operational readiness.

Ft. Campbell, US

• Led a team of 60 Pilots, Gunners, and Aircraft Technicians in the 101st Airborne Division, U.S. Army.
• Coordinated missions with Army ground forces, United States Air Force, and Army attack helicopter assets.
• Conducted multiple Iraq trips as an Air Mission Commander and helicopter pilot, ensuring mission success and safety.

Arlington, Virginia, US

• Key planner in the Deep Operations Coordination Cell (DOCC) recommending resource allocation for long-range attack missions.
• Partnered with multi-source intelligence to prioritize and resource missions, shaping the battlefield.
• Authored numerous playbooks for aviation operations.

Ft. Campbell, US

• Led a team of 10 UH-60 pilots and crew chiefs in Bosnia-Herzegovina, supporting NATO forces.
• Established a national capital region contingency mission in DC, partnering with intelligence community assets.

Bachelor Of Science, German Language And Literature

Master Of Business Administration, Brand And Product Management