Brian Wu Email and Phone Number
I'm a graduate researcher at Western University where I study how emotion influences human performance. I have 5 years of research experience in social neuroscience, social psychology, behavioral neuroscience, and computational neuroscience and am experienced with methods such as surveys, eye-tracking, interviews, usability testing, and machine learning.
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Research Impact AnalystUniversity Health Network Sep 2024 - Present -
Graduate ResearcherWestern University Sep 2022 - Jun 2024London, Ontario, Canada● Leading 3 end-to-end research projects over the past 2 years on emotion and human performance● Secured $17,500 in research funding from the NSERC CGS-M scholarship based on research potential ● Collected data from 50 participants using behavioural measures, surveys, and eye-tracking● Increased participant recruitment rates by 100% using participant databases and flyers● Analyzed datasets of over 1.6 GB using R, Python, and SPSS● Presented findings at 3 conference presentations -
Ux ResearcherSelf-Employed Aug 2023 - Sep 2023Project: HabitZone● Used evaluative research to identify usability issues in the app design● Collaborated with UX researchers to create a usability testing plan that aligned with user goals● Conducted usability testing of 6 participants to test the usability of the core app functions● Analyzed qualitative data using thematic analysis to identify pain points and directions for improvement
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Ux ResearcherTech Fleet May 2023 - Aug 2023● Utilized agile and evaluative research methods to collect data about potential users to inform design personas● Designed and executed a survey to investigate pain points of users of mobile mental health applications● Performed data curation and analysis of survey data of 60 respondents● Collaborated with design and product management teams using Figma to drive research progress -
Neuroinformatics Analyst InternOntario Brain Institute May 2022 - Aug 2022Ontario, Canada● Used iterative design to develop an open-source catalog of over 190 neuroscience tools on GitHub ● Performed semi-structured interviews of 22 researchers to gather information on various data curation tools● Implemented fluid data management of all tools using Microsoft Excel● Presented catalog to internal stakeholders and external stakeholders at Roche Canada● Conducted focus groups to identify areas of concern on changes in recruitment policy● Expanded on pre-existing Powerpoints to create summary PowerPoints of the Integrated Discovery Program Brain-CODE data releases -
Undergraduate ResearcherUniversity Of Toronto Aug 2021 - Jun 2022Toronto, Ontario, CanadaSupervisor: Dr. Robert Rozeske● Discussed articles related to the neuroscience of fear, social dominance, and psychopathology in lab meetings● Created DeepLabCut pipeline in Google Collaborate to analyze mouse movements● Produced DeepLabCut documentation for other lab members to utilize● Presented and created slide deck to demonstrate DeepLabCut pipeline to other lab members● Optimized efficiency of DeepLabCut pipeline by over 900% -
Thesis ResearcherUniversity Of Toronto Aug 2021 - Jun 2022Toronto, Ontario, CanadaThesis Supervisor: Dr. George Cree● Executed literature reviews on current neural network models of person perception● Created a neural network in Python to model how media influences impression formation● Performed manual object recognition on 1000 images to generate neural network training patterns● Conducted data analysis and visualization using Python● Experimented with learning rates, hidden units, and optimizers in a neural network using Tensorflow and Keras● Presented poster describing my work at UTSC Thesis Day and slide deck at the 2022 NeuroXChange Conference -
Undergraduate ResearcherUniversity Of Toronto Sep 2019 - Aug 2021Toronto, Canada AreaSupervisor: Dr. Cendri Hutcherson● Conducted 3 studies studying how predictability influences impressions of morality and trustworthiness ● Performed literature reviews on impression formation● Designed experimental surveys on Qualtrics● Completed data manipulation and analysis of over 300 participants using R● Collaborated and brainstormed with internal stakeholders about computational modeling, framing effects, dual process models, and effects of attention on decision making● Ran experiments and collected data from participants using the eye-tracking hardware, EyeLink
Brian Wu Education Details
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Neuroscience -
Neuroscience
Frequently Asked Questions about Brian Wu
What company does Brian Wu work for?
Brian Wu works for University Health Network
What is Brian Wu's role at the current company?
Brian Wu's current role is Research Impact Analyst @ UHN | MSc Neuroscience.
What schools did Brian Wu attend?
Brian Wu attended Western University, University Of Toronto.
Who are Brian Wu's colleagues?
Brian Wu's colleagues are Glenda Chang, Remy Gascoigne, Zaiyong Z., Humera Patel, Angelika Jakoncic, Raphael Resplandor, Shabana Vohra.
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