Brian Yoo Email & Phone Number

Atlanta, Georgia, Us

Atlanta, Georgia, Us

1. Analyzed customers’ willingness to pay and traffic patterns by market and date to maximize revenue through inventory positioning on air travel to the 2019 Hematology Conference in Orlando, resulting in $1.5M additional revenue2. Identified two underlying problems accounting for market share loss in ATLXNA that stemmed from flight schedule incompatibility and customers’ higher preference for an alternative route, driving 7% of market share improvement3. Revamped the Peak Business Tracker for the Domestic Inventory team to accurately capture business demand on peak days

Atlanta, Georgia, Us

Atlanta, Georgia, Us

Atlanta, Georgia, Us

1. Interviewed 25 international affiliates, analyzed 3500 data points by creating 25 pivot tables, and presented the analysis to senior executives, providing insight into the structures, functions, and social impacts of strong affiliate volunteer services2. Localized a study titled ‘Seven Practices of Effective Employee Volunteer Programs’ by modifying frameworks with 15 new examples from the markets in Asia, advising Asian corporations on their employee volunteer programs3. Diagnosed errors in 2015 Annual Affiliate Reports submitted by 25 international affiliates and proposed the utilization of an improved technology solution, HandsOn Connect, increasing both information accuracy and consistency

Chicago, Illinois, Us

1. Evaluated a logistics firm’s profitability without $3 billion worth of the Minimum Revenue Guarantee offered by the government by examining its potential costs and revenues, overturning a client’s decision to acquire the firm2. Proposed a business model that marketed and financed high efficiency solar panels after reviewing 10 successful cases of leading solar energy companies, resulting in the acceptance of the proposal by an electronics client3. Researched 15 Chinese automobile firms and identified their profit losses after split-ups, reversing a Korean company’s decision to spin off its business in China’s automobile market

1. Facilitated talks with foreign diplomats by introducing them to social and cultural aspects of South Korea in order to enhance their understanding of the nation2. Coordinated 30+ academic seminars, forums, and ceremonies by creating event booklets, serving as a guide, and managing a team of 10+ public service workers in order to contribute to the advancement of Korea’s diplomacy3. Promoted the secret exchange of diplomatic agendas between the Ministry of Foreign Affairs and the Korea National Diplomatic Academy by delivering the Ministry’s confidential documents to the Academy safely every morning

1. Conducted research on the Kaesong Industrial Complex (KIC) through data analysis and completed a paper identifying the KIC’s three major systematic problems, advising 20 foreign manufacturing firms on their business operations in the region2. Examined the European Union’s 15 technology-intensive firms and the Kaesong Industrial Complex’s 20 labor-intensive products, evaluating KIC products’ eligibility for duty-free treatment under the Korea-EU Free Trade Agreement3. Compiled 50 historical records regarding inter-Korean dialogues, increasing ministry officials’ accessibility to the dialogues

Bachelor Of Arts (B.A.), International Studies

High School