Briana Brandao Email & Phone Number

Union, NJ, US

New York, New York, United States

• Spearheaded Village’s Paid Social division launch in March 2023
• Continuously identify service expansion opportunities within existing client roster
• Assist with new business proposals and lead paid pitches
• Interact directly with clients and leadership & provide paid consulting services
• Develop, implement, analyze & optimize paid advertising campaigns across IG, TikTok, YouTube, etc.
• Share paid analysis & insights across internal & external teams to ensure full… Show more

New York, New York, United States

New York, United States

New York, New York, United States

• Acquired by Power Digital Marketing in January 2021
• Manage client social media ad budgets
• Create traffic ads daily using Facebook and Instagram ad buying interface
• Perform bi-weekly check-in calls with clients and senior analysts
• Pull daily reports on ad performance and make adjustments to ensure ROI is hitting goals
• Translate technical concepts into actionable, tactical and strategic action plans

New York, New York

Greater New York City Area

New York, New York

• Support Category Manager to achieve sales and margin plans for given product categories
• Collaborate with merchants and HBC Digital to own and execute all business strategies for focus area
• Track and analyze sales / inventory performance and recommend actions to improve results
• Prepare and lead regular merchant meetings to review sales results, inventory, sales calendar, email marketing opportunities, upcoming launches and promotions, corrective actions, etc.
• Develop… Show more
• Develop digital merchandising priorities for weekly email content, editorial and social media

Hoboken, NJ

• Maintained and organized product data to continuously improve sales and customer experience
• Identified opportunities to improve the search/browse site navigation experience
• Owned and optimized a category of products across three ecommerce sites
• Attracted customers by optimizing item / category pricing while also managing product margins
• Managed and monitored onboarding / item set up process to ensure product availability for customers
• Conducted regular analysis of… Show more

• Actively managed employee training “Standard Of Procedure” protocols
• Updated and maintained all Quality & Compliance Documents
• Prepared and presented documents to the FDA for corporate audits
• Conducted internal audits across different departments
• Spearheaded new hire on boarding
• Prepared, implemented, and maintained curriculum for 600 employees/contractors/vendors

• Created educational programs designed to cultivate a strong sense of community among residents
• Developed and coordinated campus wide programs to raise money for nonprofit organizations
• Maintained a secure environment for resident students by enforcing all rules and regulations
• Assisted the Community Director in administrative management of the residence hall
• Managed social media platforms to advertise and market campus wide programs effectively

• Arbitrated conflict resolutions for client disputes
• Balanced and prepared registers as well as audited inventory
• Retained knowledge of Runway Department as a means of reaching monthly and annual target sales
• Guaranteed high quality customer service by maintaining a friendly and accommodating attitude

Bachelor’S Degree, Fashion Studies & Business Management

B.A, Fashion Studies; Business Administration, Management

Spring 2018 Fit Executive Merchant Training Program, A

Activities and Societies: ▪ Training and education on apparel and accessories construction, fabrication, fit, and quality to promote more.