Briana James is a Sales Partnerships at British Airways.
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Sales PartnershipsBritish AirwaysTexas, United States -
Brand Partner | Enterprise Advertising SolutionsSnap Inc. May 2017 - PresentSanta Monica, California, Us-Grew a book of business through upsell opportunities, fostering client relationships, guiding KPI driven strategies. -Established relationships with key advertising partners and agencies through exceptional customer service, client engagement, and account management.-Advised clients on comprehensive campaign strategies to achieve their upper, mid, and lower funnel objectives.-Provide media plans, targeting recommendations, and measurement solutions to meet client’s marketing goals. -Proactively provide campaign optimizations, and identify upsell opportunities to maximize performance and grow revenue. -Educate clients and media agencies about Snapchat’s ad products, ad platform, creative and campaign best practices. -Provide clients with troubleshooting support and ad hoc requests. -Collaborate with cross functional teams such as ad ops, brand strategy, measurement, and product to ensure a seamless campaign launch and optimal campaign performance. -Analyze client data and market trends to identify new upsell opportunities and develop targeted strategies to drive revenue growth for key client accounts. -Present to clients about new product offerings, sales narratives, platform capabilities and campaign strategies. -Fostered strong relationships with key stakeholders across various departments, driving internal collaboration and exceeding customer satisfaction benchmarks. -
Account ManagerJuice Mobile Nov 2016 - May 2017Toronto, Ontario, Ca·Respond and build all media proposals· Manage and optimize all digital campaigns to meet campaign KPIs and deliver the campaign in full· Work with external teams to manage creative, research, and marketing requests· Maintain client relationships by providing exceptional customer service· Prepare decks and materials for presentations, mobile market research, and proposals -
Digital Sales Account ManagerFox Broadcasting Company Sep 2015 - Oct 2016Los Angeles, California, Us -
Ad Sales AssistantAd Sales Assistant At Viacom Media Networks Sep 2014 - Sep 2015New York, Ny, Us•Managed multiple digital and on air campaigns containing display and video elements running on television, desktop, tablet, mobile, app, social and VOD platforms to ensure successful delivery for campaign•Created post-campaign screenshot decks and delivery reporting metrics for clients•Gathered materials to provide post-sales support for both on-air and digital campaigns which includes (booking client sponsorships, preparing post-analysis reports, billing discrepancies, monitoring added value marketing objectives, and analyze performance statistics•Processed digital and linear ad order entries (including gathering traffic instructions, creative assets, vendor tags assets, and coordinating demographic targeting for the campaign, and providing 3rd party and site served delivery reporting) •Responsible for the daily maintenance, launch, execution, flighting, revenue, and post analysis summary for digital and on air linear campaigns. •Managed client relationships with external teams including vendors, developers and agencies throughout campaigns fostering relationships via email, phone, and in-person presentations and events in order to build plans and carry out the ad products sold for both on air and digital campaigns•Served as the liaison for internal teams including, pricing and inventory, traffic, billing, marketing, research, standards and practices, and project management•Created customized monthly reports to analyze repeat client sales activity which helps discover opportunities for spending increases and customization•Performed executive assistant duties to account executives and VP’s -
Public Relations/ Marketing InternDestination Maternity Corporation Aug 2012 - Aug 2013Moorestown, Nj, Us• Wrote press and social media content for the Destination Maternity Corporate Blog and for digital marketing promotions to increase brand awareness• Successfully planned in-store marketing events for up to 700 people (ex: Fashion’s Night Out, Fashion Editor Previews, new product launches)• Composed weekly summary reports that were presented to the executive team for internal uses• Responded to and evaluated internal and external press inquiries• Analyzed and successfully raised the attendance at the Destination Maternity learningstudios which increased the profitability of the retail stores -
Marketing Team MemberDrexel University Campus Activities Board Sep 2011 - Aug 2012• Designed and co-managed the monthly newsletter which increased event attendance• Assisted in planning marketing and advertising materials for on-campus events• Wrote press releases to help promote on-campus events
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Sales RepresentativeNordstrom Jun 2010 - Aug 2011Seattle, Washington, Us• Styled and assisted customers with purchases, returns, and replacements• Managed store recovery and inventory of merchandise• Attended to customers via telephone, in person, and internet -
Sales InternVitality Furniture Group Jun 2010 - Sep 2010• Managed business documents and invoices for purchases and expenses• Directed client phone calls and resolved problems • Maintained inventory of materials
Briana James Education Details
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Drexel UniversityCommunication: Public Relations; Marketing -
Marlborough SchoolHigh School
Frequently Asked Questions about Briana James
What company does Briana James work for?
Briana James works for British Airways
What is Briana James's role at the current company?
Briana James's current role is Sales Partnerships.
What schools did Briana James attend?
Briana James attended Drexel University, Marlborough School.
Who are Briana James's colleagues?
Briana James's colleagues are Kunitaka Nakayama, Toota Kimba, Christine Sumbak, Tom Hunt, Barbara Primo, Ruth Perera, Valeria Radaelli.
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