Hi, I'm Briana. ✨I’m a growth operator with almost two decades of experience building and scaling high-growth consumer brands. I live in Brooklyn, like telling stories and seeing theatre, and compete in crossword tournaments for fun. I'm a 51/49% left/right brain split, an INTJ ("The Architect"), Enneagram 3 (“The Achiever”), and the kind of person who thinks these things matter.I started my career building a marketing program soup-to-nuts as a team of one. That work took an ecommerce and subscription business from barely six figures to $xm, and gave me a firsthand understanding of what drives growth. (Nothing teaches you hustle quite like building a brand in an industry that isn't allowed to advertise on Google.) After a few more roles in marketing for consumer brands, I was invited to create the content for General Assembly’s digital marketing track. While there, I taught over 100 students 1:1 the fundamentals of digital marketing and learned a lot about how to communicate technical concepts in simple, human terms. My most recent time in-house was leading marketing for PE-backed TodayTix Group, including bringing the biz back from 18 months of pandemic-related theatre shutdown. During my 7-year tenure, I helped increase revenue 10x, scaled marketing budget 10x, and grew the team 5x (50 -> 250), while keeping CACs stable, acquisition profitable, and delivering consistent double-digit YoY EBITDA growth.Through it all, I’ve been an IC, a leader of a 75-person department, and everything in between. I’ve hired over 50 people at levels ranging from Associate to Vice President, have led functions including Growth, Brand, Customer Experience, Creative, Business Insights, Merchandising, Product Marketing, and CRM, and have learned a lot about management, leadership, hiring, and org design along the way.I started Ritz Ventures in September 2024 to invest in, advise, and operate in high-growth consumer brands. If you'd like to work with me in a consulting capacity, or if you’re a growth hustler (a math-oriented creative problem solver with universal curiosity and an unmatched ability to get shit done), shoot a note to brianaritz@gmail.com.