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I love data. Feed it to me in spreadsheets and printouts. Today, it's not about which advertising medium you should use, it's about the data you have on your customers and potential customers. How do you use that data to your advantage to continually grow your business? For over 20 years, I have been hyper-focused on developing Integrated Media campaigns across traditional and digital platforms for my clients to help them drive sales and achieve their goals.By combining years of broadcast and digital media experience with today's cutting edge technology and data analysis, my team and I develop, deploy and analyze a mixture of traditional and digital media advertising for local, regional and national clients.Specialties: My background, knowledge and experience is built in traditional and digital media. My team and I create and deploy campaigns across any device using Search Engine Marketing (SEM), Social Media, Mobile, Native, Video, Email and Display for our various clients and business verticals. I have trained more than 700 radio and print account managers across the U.S. and Canada on how to create and execute Integrated Media plans. I have been a guest speaker at trade shows and events for the Radio Advertising Bureau (RAB) and National Association of Broadcasters (NAB) speaking on topics related to digital, mobile and traditional media.
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Vice PresidentDb&M Media, Inc.California, United States
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Vice PresidentDb&M Media, Inc. Oct 2012 - PresentCosta Mesa, Ca, UsI help lead a great team of marketing professionals that support the growth of our local, regional and national brands. We work closely with local franchisees and businesses that look to us as the experts in advertising and consumer behaviors. * I develop the agency's strategic approach to new business development and agency pitches* I created the agency's Digital Media department and oversee campaign development, optimization, research and data analysis* I oversee our team of graphic designers, coders and programmers that help to develop industry leading mobile and web platforms for our clients* I believe a team approach leads to victories for our agency and our clients! -
Director Of SalesEmmis Interactive, Inc. Oct 2007 - Oct 2012Emmis Interactive Inc. was an award-winning global Software-as-a-Service (SaaS) and consulting company that provided broadcasters and publishers around the world with profitable and sustainable digital businesses. The company was sold to Marketron in October 2012, with the creation of Marketron Interactive.From the company’s inception, I was involved in the development of sales strategies and training. I worked directly with broadcast executives to develop the profitable digital divisions for their companies. They utilized our SaaS technology platform and sales training services. I have trained more than 700 account executives across the U.S. and Canada on selling integrated media programs across TV, Radio, and Digital Media. Our team at Emmis Interactive consisted of 45 technology and media professionals working to develop award-winning software and services.
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Director Of Integrated Sales & MediaEmmis Communications Apr 2002 - Oct 2007Indianapolis, In, UsAs Director of Integrated Sales & Media I managed the integrated sales strategies for (12) Emmis radio stations in Los Angeles, Phoenix and Austin. I was responsible for training our existing sales staff and helping drive more than $2.3 Million in annual digital sales across the (12) stations website and digital properties. -
Digital Sales ManagerPower 106 Fm Apr 2000 - Oct 2007Burbank, Ca, Us“What do you know about the internet?” That is the first question I was asked in my interview at Power 106. From there, I was in charge of establishing and growing the digital department and sales strategies at Power 106 FM (KPWR-FM) - a top ranked radio station in Los Angeles, CA. I worked with more than 12 account reps helping them establish, create and sell all of the digital and mobile assets the station had available. I was responsible for growing the digital revenue from $0 in 2000 to more than $1.4 Million annually by 2005. In 2007, I moved to a corporate position overseeing multiple markets/stations. -
Automotive Collateral Control ManagerConsumer Portfolio Services 1997 - 1999Irvine, Ca, UsTracked all delinquent automotive collateral inventories, repossession and towing, storage and auto auctions -
Supervisor - Automated Dialer SystemWfs Financial 1996 - 1997UsSupervised a group of 15 employees working on an automated collections system for delinquent auto loan accounts.
Brian Bartolo Skills
Brian Bartolo Education Details
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Irvine Valley CollegeBusiness & Marketing
Frequently Asked Questions about Brian Bartolo
What company does Brian Bartolo work for?
Brian Bartolo works for Db&m Media, Inc.
What is Brian Bartolo's role at the current company?
Brian Bartolo's current role is Vice President.
What is Brian Bartolo's email address?
Brian Bartolo's email address is bb****@****mis.com
What is Brian Bartolo's direct phone number?
Brian Bartolo's direct phone number is +194975*****
What schools did Brian Bartolo attend?
Brian Bartolo attended Irvine Valley College.
What are some of Brian Bartolo's interests?
Brian Bartolo has interest in Boating, Fishing, Live And Digital, Music, Golf (14 Handicap).
What skills is Brian Bartolo known for?
Brian Bartolo has skills like Digital Media, Digital Marketing, Integrated Marketing, Advertising, Social Media, Social Media Marketing, Online Advertising, Advertising Sales, Radio, Mobile Marketing, Media Buying, New Media.
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