- Spearheaded the construction and optimization of a comprehensive SaaS stack, significantly enhancing service streamlining and client engagement, which was foundational to the operational transformation of the practice.- Led targeted organic SEO initiatives that dramatically increased online visibility and client base, demonstrating a strategic approach to digital marketing.- Managed a team of independent contractors with a focus on accountability and innovation, resulting in project deliverables that exceeded expectations and boosted client satisfaction and retention.- Implemented rigorous bookkeeping and financial management practices, including cost-control measures that optimized resource allocation and maximized ROI.- Drove operational productivity and efficiency through meticulous process analysis and continuous improvement methodologies, eliminating bottlenecks and enhancing team productivity

- Bootstrapped a direct-to-consumer (DTC) hemp brand, leading initiatives across organic SEO, paid advertising, user-generated content (UGC), affiliate programs, wholesale distribution, and new product development, culminating in selling the company for 10x the initial investment within six years.- Directed SEO and content marketing strategies, significantly boosting organic search results and customer engagement, demonstrating a deep understanding of digital marketing landscapes.- Conducted comprehensive SEO audits and enforced best practices in on-page, technical, and local SEO, directly contributing to a 10x return on investment through enhanced online visibility and performance.

Spearheaded the construction and optimization of a comprehensive SaaS stack, significantly enhancing service streamlining and client engagement, which was foundational to the operational transformation of the practice.- Led targeted organic SEO initiatives that dramatically increased online visibility and client base, demonstrating a strategic approach to digital marketing.- Managed a team of independent contractors with a focus on accountability and innovation, resulting in project deliverables that exceeded expectations and boosted client satisfaction and retention.- Implemented rigorous bookkeeping and financial management practices, including cost-control measures that optimized resource allocation and maximized ROI.- Drove operational productivity and efficiency through meticulous process analysis and continuous improvement methodologies, eliminating bottlenecks and enhancing team productivity.- Achieved a remarkable 100% revenue growth within two years, reflecting the success of strategic leadership, improved operational health, and enhanced market positioning.

- Led SEO initiatives, including technical audits, keyword research, content strategy, and on-page optimization, resulting in significant improvements in SERP rankings and organic traffic.- Conducted comprehensive SEO audits for various digital properties, identifying areas for improvement in site structure, page construction, and content strategy.- Formulated and executed on-page, technical, and local SEO strategies, driving increased visibility and performance in search engine results.- Maintained up-to-date knowledge of SEO best practices and industry trends, applying this knowledge to optimize web properties.- Collaborated with internal teams and vendors to ensure high-quality SEO implementations, including listing management and optimizations for mapping platforms.

- Served as a consultant for an organic supplement company, enhancing e-commerce, ordering, and fulfillment processes while expanding its online presence. Achievements included streamlining operations, increasing wholesale customers, and boosting brand awareness.- Enhanced e-commerce SEO by optimizing site architecture, improving ordering processes, and expanding online presence, significantly increasing organic search rankings.- Developed and implemented cross-channel optimization strategies to improve user engagement and conversion rates.- Optimized web properties for traditional Google results, Google Discover, and Top Stories listings through strategic SEO and content initiatives.- Engaged directly with editorial teams to refine content strategies, ensuring alignment with SEO best practices and market trends.

- Excelled in driving new business sales for Enterprise CMS Software with a $2M territory budget, closing deals over $80,000 with Fortune 100 companies, showcasing exceptional sales acumen and negotiation skills.- Built a robust sales pipeline in half the allocated time, demonstrating efficient and strategic sales planning and execution.- Co-managed the company's largest territory, significantly contributing to its growth and success through strategic sales initiatives and territory management.

- Oversaw the end-to-end hiring process, including final interviewing and selection of team members, highlighting strong leadership and decision-making skills in team composition and dynamics.- Managed comprehensive training programs, coaching, motivation, and scheduling of staff, ensuring high performance and execution of visits, alongside meticulous completion of all reports and achievement of performance goals, demonstrating exceptional team leadership and operational management capabilities.

- Elevated two retail stores from the lowest to the top 3 district rankings in Key Performance Indicators (KPIs) within two years, demonstrating exceptional turnaround leadership.- Implemented strategic training enhancements, optimizing team performance and operational efficiency.- Executed judicious hiring practices, significantly improving team composition and store performance.- Employed effective management techniques, driving substantial improvements in operational excellence and store success.- Lead and develop a high-performing team focused on solution selling and exceptional customer service to meet store sales goals and profit targets, highlighting a strategic approach to retail sales management.- Drive the recruitment, coaching, and retention of talented associates, ensuring the team meets high-performance standards and embodies consultative selling practices.- Share responsibility for store operations as the “Manager on duty,” ensuring a customer-centric environment and overseeing the completion of training for all associates, showcasing strong operational and people management skills