Brian Cassano Email & Phone Number

Texas, United States

United States

Lead VAR recruitment strategy and program for North America.

Dallas, Texas, United States

• Managed cross functional teams including Channel Partner Sales on product strategy and committed sales quota obtainment of $22 Million over 3 years on various partner solutions including Microsoft Teams Mobile and.
• Directed channel product enablement launches that will generate over $3.5 Million in new Fixed Wireless Access sales.
• Improved partner and market access to strategic solutions with program management launch procedures that reduced time to market by 60 days to help obtain 18% YoY partner revenue growth.Worked with executive leadership.

United States

• Generated $12 Million in annual revenue through Global System Integrator partner sales engagements which included service delivery, program management, contract management, joint solution development, and ongoing.
• Expanded channel partner sales of Cloud Solutions and Managed Services by $70 Million from 2016 – 2018.
• Maximized profits and market penetration with Global System Integrator alliance partners by creating joint offers to meet defined end client business outcomes and increase overall sales win rate by 27% generating over.
• Directed Contract Management, Product Development, and Third-Party solution providers to create unique joint offers with competitive pricing models to secure wins across airline, banking, manufacturing, and public.
• Orchestrated Executive Briefing presentations to top alliance partners including Accenture, Conduent, and HPE executive stakeholders outlining strategic direction and value proposition of partnership.Expanded Global.

United States

• Cloud based Customer Experience solutions with Business Process automation capability.
• Increased overall sales and revenue objectives by developing multi-million-dollar strategic partner relationship, implemented lead generation programs, and sponsored regional marketing initiatives to recruit new.

United States

• Headed multi-million-dollar complex joint sales opportunities such as Lockheed Martin, EchoStar, and The American Cancer Society to help generate over $40 Million in channel sales revenue from 2004 – 2006.
• Creation, development, and management of 3rd party Avaya Alliance Customer Experience Practice that expanded the solution portfolio and generated $105 Million over five-year period.
• Negotiated contracts for distribution, sales, joint marketing development, outlined business case requirements for additional dedicated resources, drove Avaya channel sales organization to support AT&T partner.
• Evangelized Avaya Alliance Practice within AT&T Global, Enterprise, and Public Sector sales teams to create awareness and generate new sales opportunities providing positive EBITA impact.Established and managed the.

United States

• Consistently recognized for outstanding achievement and promoted to positions with greater organizational, sales, and management responsibility.
• Managed global sales and operations outsourcing to and through Avaya alliance partners. Led sales engagement team in pursuit of opportunities with partner end-client teams to sell customized managed services to.

London, England, United Kingdom

• Generated partner sales operating revenue >$25 Million during 2-year period.
• Managed, motivated, and directed seven business development managers responsible for all in-country alliance support across the EMEA region resulting in sales opportunities for each country.
• Executed the Avaya/IBM EMEA Reseller Agreement and negotiated 8 Country Participation Agreements establishing parameters for joint sales engagement between Avaya and IBM.
• Created partnership exposure through correspondence, trade events, advertising, and public relations by effectively managing $.5 Million marketing budget.
• Established Avaya practice within IBM Global Services training 14 engineers and sales representatives by managing a $1.5 Million business development budget.I orchestrated the Avaya/IBM partnership across the EMEA.

Master Of Business Administration - Mba, International Business

Bachelor Of Science - Bs, Business/Managerial Economics