Brian Chan Email & Phone Number

Toronto, On, Ca

Toronto, Ontario, Canada

Toronto, Ontario, Canada

Victoria, British Columbia, Canada

• Exceeded SPH targets by 45% through exceptional customer service and tailored style recommendations.

Victoria, British Columbia, Canada

Vancouver, British Columbia, Canada

• Implemented Tableau for comprehensive data analytics, revealing post-purchase customer behaviour and identifying the most popular items following initial purchases, optimizing marketing strategies and product offerings.• Conducted in-depth research to support CEO and senior management in crafting compelling investor pitches, leveraging thorough analysis and market insights to drive strategic decision-making and secure funding opportunities.• Spearheaded the launch of Microsoft Ads, strategically allocating a $10 daily budget to drive targeted traffic and enhance brand visibility, resulting in over a 50% increase in online visitors and traffic to the website from Microsoft-owned search engines

New York, New York, United States

• Assisted in software and process integration with German headquarters (cosnova GmbH) of a 3D planning tool• Developed and presented retailer-specific visual briefs to brand marketing team for the Spring 2024 season• Trained peers and supervised the creation of in-store fixture reset instruction sheets for Ulta Beauty and Shoppers Drug Mart for Fall 2023 and Spring 2024• Successfully transitioned fixture reset instruction sheets for all retailers, including CVS and Loblaws, to be created in-house• Conducted a professional self-photography session to capture high-quality imagery for a new product, strategically positioning it for widespread visibility and impact in Ulta Beauty stores and various social media platforms

New York, New York, United States

• Coordinated replacement requests between third-party retailers (Ulta Beauty, Shoppers Drug Mart, Loblaws, and CVS) and internal teams, resulting in smooth communication and timely resolution of issues• Assisted in seasonal update tasks, contributing to the successful implementation of planograms, placement plans, marketing materials, and product libraries• Supervised the creation of Fall 23 instructional materials and order forms for third-party merchandisers, ensuring consistent and effective execution of resets at Ulta Beauty and Shoppers Drug Mart nationwide.

New York, New York, United States

• Developed and executed in-store display cases for multiple retailers across North America, resulting in increased brand visibility and sales for the Spring 2023 season• Proposed and smoothly integrated the use of new software for instruction sheet creation process• Designed instructional materials for third-party merchandisers, streamlining product training and promoting consistent in-store branding for Ulta Beauty and Shoppers Drug Mart• Coordinated and resolved replacement requests for multiple retailers, maintaining strong relationships and preserving the brand's reputation with customers• Created and presented a competitive analysis presentation to the organization, informing product development and marketing strategies• Supported the marketing team with various projects and content creation, contributing to the success of product launches and social media campaigns• Participated in a professional photoshoot, resulting in high-quality visuals being used across various marketing channels to promote the essence Makeup brand.

Victoria, British Columbia, Canada

• Coordinated seating placement for over 100 tables and up to 12 servers, resulting in a more efficient and seamless dining experience for guests and increased customer turnover• Effectively handled guest concerns and found quick solutions, improving customer satisfaction and reducing stress in a high-pressure environment• Greeted and welcomed guests, and maintained a clean and professional restaurant environment, contributing to a positive and enjoyable dining experience for customers

Victoria, British Columbia, Canada

• Improved guest satisfaction and return rate by building personal connections through remembering regular customers' names and drink orders• Adapted service speed to match traffic flow, resulting in an efficient and balanced production chain• Increased sales revenue by organizing store merchandise in a visually appealing and effective manner, driving customer interaction and sales

Bachelor Of Commerce - Bcom, Service Management

Activities and Societies: UVIC Commerce Students Society, Gustavson JDC West Team, UVIC CSS International Buddy Program, RBC Case.

International Student Exchange Program, Business/Commerce, General

CGPA: 3.85/4.00 MKTG103 Marketing Research MKTG219 Marketing Channels and New Retail MKTG228 Marketing Analytics OBHR201 Human Capital.

High School Diploma, 10-12

Activities and Societies: French Immersion (Dual Dogwood Diploma) Honour Society (10, 12) Grad Council Leadership Club (10 - 12) Debate.