Brian Chilton Email & Phone Number

Mentor, Ohio, Us

Spearheading Nike’s $MM Digital Product Passport transformation, ensuring Nike products come with comprehensive, verifiable, and authentic data via digital triggers to comply with new EU legislation that takes effect in 2027.• Secured a $MM Retail Customization project in Q3 2024.• Designated consultant for creating and delivering Nike Footwear RFID RFP valued at $MM.• Developed and executed an innovative inventory management model that targets lead-time reduction for Nike key factory partners, improving operational efficiency and supply chain responsiveness by 53%.• Directing Columbia Sportswear’s strategic expansion into Central America projecting $XXXK and $XXXK forecasts. • Assessed and developing a new product solution from AD Sri Lanka site to drive $XM incremental.• Presented a comprehensive growth strategy to AD’s Senior Leadership Team, to realize $MMM in revenue by 2025.

Mentor, Ohio, Us

Directed strategic planning and implementation and managed 12 Sr. Account Managers and Product Developers serving Nike, Columbia, and Adidas. Achieved 56.7% revenue growth. Shaped an open, safe, and collaborative workplace.• Aligned with global commercial leadership to oversee OKRs, manage risks, prevent divestiture, and secure a $MM RFP.• Proposed and won RFID project initiatives for Columbia Sportswear, forecasting $XM in added revenue for 2024, while driving sustained growth year-over-year (YoY) for all three previous years (2021, 2022, 2023).• Onboarded the new (external) Director of Global Key Accounts with six months of 1:1 on the job orientation and coaching

Mentor, Oh, Us

• Led AD’s inaugural retail customization venture, delivering 87.4% incremental revenue growth from 2021 to 2023. • Managed Nike’s external embellishment and RFID businesses, generating $XM in incremental revenue from all Nike Soccer crests for the 2022 World Cup.• Established a triad system for Nike external embellishments, achieving a 45% increase in revenue from 2020 - 2022• Taught AD’s Vietnam and LATAM Account teams to interpret and act on Nike forecasts, resulting in an immediate recognition of $XM in incremental revenue in three month.

Beaverton, Or, Us

As the Transition Manager reporting to the VPs of Product for the Nike x Fanatics NFL and MLB product merger, established and led consumer-focused apparel product creations across Performance and Product Lines for Men’s, Women’s, Kid’s Sportswear. • Generated +$MMM in first-year revenue from NFL and MLB on-field, sideline, dugout, and fanwear products.• Created three-year strategic roadmaps for NCAA Lacrosse, Baseball, and Softball, and Collegiate Wear categories.• Developed, monitored, and published key performance indicators (KPIs) including style productivity, average weekly sell-through, gross margins, and revenue, inspiring high-performance, professionalism, and cross-functional alignment.• Created Marathon apparel collections for SF, LA, Chicago and Boston participants leading to a $XM sell-out success.• Innovated a cutting-edge athletic performance solution for Nike Lacrosse, developing padded base layers that allowed athletes to prevent and continue competing with injuries while minimizing risk. This solution was fully adopted by top NCAA teams, including Syracuse, Virginia, and Duke. Virginia’s team featured a top scorer who adopted this innovative technology, and went on to win the NCAA National Championship that year.

Beaverton, Or, Us

-Evangelize and communicate the Nike Lacrosse Apparel product vision.-Conduct market and competitive analysis to identify product opportunities.-Translate market opportunities and company business goals into concrete product strategy and roadmaps.-Brief Design and Development product opportunities that give athletes a competitive advantage.-Define and own go-to-market tools and strategies. -Utilize high profile athletes and Tier 1 teams to execute product launches.-Manage innovation product roadmaps working with internal and external stakeholders to understand, prioritize and define requirements ensuring timely delivery of product.-Drive product efficacy efforts by validating, improving, and iterating elements of the product including design lines, fit and embellishments.-Responsible for KPIs including wholesale revenue, gross margin, style count and productivity.

Beaverton, Or, Us

-Briefed North America Marathon and Relay Events product line – Marathons - Chicago, NYC, Boston. Relays -Penn, Arcadia, Texas-Leveraged qualitative and quantitative consumer research to extract hyper local consumer insights to create actionable and solution-oriented product briefs-Conducted focus groups and studies in Los Angeles, Chicago, Toronto, Houston and New York -Created 3 year strategic roadmaps for all categories and worked to monitor and publish key performance indicators including style productivity, average weekly sell-thru, gross margin and revenue

Beaverton, Or, Us

Optimized demand and inventory planning for US Tees, Hats, and Outerwear, including quick-turn projects, collaborating with Merchandising, Product Management, and Manufacturing.• Drafted and implemented North America’s $40M Domestic Rapid Response Tee program• Collaborated with Category Teams to build North America’s $500M Strategic Tee Plan• Calculated, communicated, and managed a 2.5M-unit quick-turn Min/Max program

Beaverton, Or, Us

-Managed the long lead time component forecast for Nike timing and vision products-Responsible for 1 direct report-Reviewed weekly sell-thru data with Merchandising and Sales teams and made divest or invest recommendations

Beaverton, Or, Us

-Collaborated with the Americas Region Apparel Planning Director and Manager on strategic projects to drive revenue, profitability, and delivery precision for Nike's Americas region -Directly accountable for building and maintaining the first iteration of the Americas COGNOS long range planning tool

Beaverton, Or, Us

-Supported Strategic Planning Managers and Director on US Commerce strategic projects-Evolved and maintained US Commerce 3 year planning tool, Macro Growth

Beaverton, Or, Us

-Collaborated with USA Transportation Logistics Directors and Managers, third party logistic service providers, and SAP consultants to define, test and implement Nike's SAP delivery tracking system, Track and Trace

-Performed market research to find export opportunities for locally manufactured products-Prepared market reports, advised clients, and maintained trade database for reporting metrics.

Master'S Degree, International Relations And Business Affairs

Master'S, Spanish Literature

Bachelor Of Arts (B.A.), Spanish Language And Literature