Award-winning Brand Marketer with experience leading teams in 30+ product categories on brands including DOVE®, AXE®, SUAVE®, CHEERIOS®, MUCINEX®, LISTERINE®, VASELINE®, AIRBORNE®, NEURIVA® & CAPITAL ONE®. Track record of delivering growth on new & established brands, ranging from <$10M to $1B+ in revenue with <$100K to $100M+ marketing budgets. Accomplishments include multiple Cannes Lion, Effie and Clio awards, as well as work on 8 Super Bowl campaigns. Expertise in:Marketing Strategy & Execution | Portfolio Strategy | New Business Dvmt | P&L Mgmt | Consumer Journey Mapping | Integrated Marketing | Advertising Campaign Dvmt | Media Optimization | Performance Marketing | Passion Point Marketing | Brand Partnerships | Product Innovation & Launches | Packaging Dvmt | Market Research & Analysis | Retail Strategy & Execution | Culture-Building | Cross-Team Collaboration
Listed skills include Customer Insight, Brand Management, Segmentation, Competitive Analysis, and 12 others.