Brian Draper

Brian Draper Email and Phone Number

Founder and Principal Consultant @ DraperWeb
West Bloomfield Township, MI, US
Brian Draper's Location
West Bloomfield Township, Michigan, United States, United States
Brian Draper's Contact Details
About Brian Draper

I am an experienced senior leader with an extensive background in Interactive Marketing and delivering Digital Solutions. I have a proven track record of providing leadership and strategic direction in both the business and technology arenas, with a strong history of growing client relationships at the senior level. I am a highly effective manager and consensus-builder with a strong entrepreneurial drive and vision.Specialties: Extensive digital marketing experience: enterprise websites rollouts, promotional microsites, OLA/OLM, SEO/SEM, CRM, email, mobile, social and other emerging media channels. Fiscal and Operational Management. Experienced at designing and implementing large scale distributed (on/off-shore) engagement models and processes resulting in highly competitive cost and enabling significant growth. Large scale digital agency production management

Brian Draper's Current Company Details
DraperWeb

Draperweb

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Founder and Principal Consultant
West Bloomfield Township, MI, US
Website:
pixogroup.com
Employees:
36
Brian Draper Work Experience Details
  • Draperweb
    Founder And Principal Consultant
    Draperweb
    West Bloomfield Township, Mi, Us
  • Pixo Vr
    Vice President Of Content
    Pixo Vr Apr 2022 - Present
  • Real Green Systems
    Director, Software Engineering
    Real Green Systems Aug 2020 - Apr 2022
    Walled Lake, Michigan, United States
    Oversee all software development for Real Greens suite of SaaS products for the lawn care industry including Development, QA, Scrum and UI/UX.
  • Brian Draper, Llc
    Founder
    Brian Draper, Llc Mar 2020 - Dec 2021
    West Bloomfield, Mi
    Providing independent IT and Operations consulting services
  • Park West Gallery
    Executive Vp, Operations And It
    Park West Gallery Aug 2015 - Mar 2019
    Southfield, Mi
    Responsible for running all technical development and IT infrastructure, as well as Merchandising, Inventory Management, and Production. Initiated a multi-year plan to migrate a myriad of disparate tools and technologies into a cohesive single platform, including cloud migration (AWS / Azure) that resulted in increased efficiency, revenue growth and increased client satisfaction. Established new products and processes designed to reduce, or eliminate, long standing business challenges. A few… Show more Responsible for running all technical development and IT infrastructure, as well as Merchandising, Inventory Management, and Production. Initiated a multi-year plan to migrate a myriad of disparate tools and technologies into a cohesive single platform, including cloud migration (AWS / Azure) that resulted in increased efficiency, revenue growth and increased client satisfaction. Established new products and processes designed to reduce, or eliminate, long standing business challenges. A few of the challenges that were overcome included:Enabled significant revenue growth over a 3-year periodDeployed backorder management software resulting in the elimination of 20,000 average backordersAutomated company reporting practices resulting in 50% faster fulfillment time and millions in savingsNew technology development required building the technical development team from 2 to 20 people over 18 months and instituting procedural rigorDeveloped and implemented all new merchandising, inventory, and finance applications increasing efficiency and enabling revenue growth Show less
  • Team Detroit
    Managing Partner, Operations
    Team Detroit Jan 2015 - Aug 2015
    Dearborn, Mi
    Managed Global Technical Development, Video and Print Production capabilitiesOrganized full-service technical development hub in Shanghai to serve Asia Pacific Region Implemented company-wide Business Intelligence reporting tools to enable a data driven business management modelManaged existing hubs in Buenos Aires, Bucharest, Prague and New Delhi
  • Rtt
    Chief Operating Officer Of Rtt Usa
    Rtt Sep 2013 - Dec 2014
    Royal Oak, Mi
    Oversee all RTT USA Operations including Studio, Data Prep, Development, Professional Solutions, Creative, Account, HR, IT, and FacilitiesImplemented structured Project Management capability and matrixed reporting structureEvaluated existing operational landscape and implemented improved necessary processes and reportingImplemented formal training and development programs
  • Rtt
    Ceo Of Rtt Usa
    Rtt Apr 2014 - Sep 2014
  • Team Detroit
    Managing Partner, Director Of Operations
    Team Detroit Feb 2011 - Sep 2013
    Responsible for running the operations of Team Detroit’s ~1200 employees.Implemented highly successful bottom-up annual scoping process for the ~450 person Digital groupLead Global Team Ford offshoring initiative setting up production hubs in Buenos Aires, Bucharest, Prague and New Delhi
  • Team Detroit
    Digital Group Operations Director
    Team Detroit Jul 2010 - Feb 2011
    Responsible for running the operations of Team Detroit’s ~400 person Digital group.Implemented a series of operational initiatives that focused on utilization, forecasts and client reporting to streamline the ability to manage the Digital businessResponsible for maintaining key client relationships across Ford’s Brand and Enterprise Digital Marketing groups.Responsible for growing Digital revenue 20%+ for 2011.Designed a fully integrated, cross-functional… Show more Responsible for running the operations of Team Detroit’s ~400 person Digital group.Implemented a series of operational initiatives that focused on utilization, forecasts and client reporting to streamline the ability to manage the Digital businessResponsible for maintaining key client relationships across Ford’s Brand and Enterprise Digital Marketing groups.Responsible for growing Digital revenue 20%+ for 2011.Designed a fully integrated, cross-functional, production capability.Designed a new cross-channel holistic agency process. Show less
  • Digitas
    Vice President / Group Director
    Digitas Mar 2006 - Jul 2010
    Member of the Digitas Detroit Leadership Team, guiding the direction and operations of the Digitas Detroit office.Member of the Digital Solutions Group Core Leadership team, guiding the operations and direction of an organization of 350+ people.Responsible for managing key senior client relationships across GM’s marketing and operations organizationsResponsible for overseeing all digital production operations for eight automotive divisions, cross-divisional operations… Show more Member of the Digitas Detroit Leadership Team, guiding the direction and operations of the Digitas Detroit office.Member of the Digital Solutions Group Core Leadership team, guiding the operations and direction of an organization of 350+ people.Responsible for managing key senior client relationships across GM’s marketing and operations organizationsResponsible for overseeing all digital production operations for eight automotive divisions, cross-divisional operations, corporate promotions, CRM, Service and Parts Operations, and OnStar. This includes P&L responsibility for this portion of the GM account, in which I met or exceeded margin targets every year.Led definition and rollout of the next generation internet strategy redefining the user experiences across all divisional and cross-divisional sites, sitelets, OLA and emails.Led definition and deployment of the next generation internet strategy new platform development to support the above mentioned presentation layer standards.Business Enhancements Portfolio, including Owner Strategy, Saturn Retailing, Configuration Business Process Outsourcing and similar initiatives. Show less
  • Digitas
    Associate Director
    Digitas Jan 2005 - Mar 2006
    Responsible for a variety of high-profile promotional site and sitelet rollouts, facilitating divisional and cross-divisional online and offline media deployments spanning internal systems, factory floor production systems, fulfillment operations, and web operations.Responsible for effort to rapidly re-deploy GM’s Certified Internet Dealer program, inclusive of GM OneSource (lead management and consolidation suite), GM Dealer Websites, and 3rd Party Lead Program.Responsible for… Show more Responsible for a variety of high-profile promotional site and sitelet rollouts, facilitating divisional and cross-divisional online and offline media deployments spanning internal systems, factory floor production systems, fulfillment operations, and web operations.Responsible for effort to rapidly re-deploy GM’s Certified Internet Dealer program, inclusive of GM OneSource (lead management and consolidation suite), GM Dealer Websites, and 3rd Party Lead Program.Responsible for Shop & Buy Tools PortfolioResponsible for pilot implementation of distributed data platform Show less
  • Logicacmg
    Project Manager
    Logicacmg 2003 - 2005
    Managed data model team and QA that was responsible for the implementation of all vehicle data for five major automotive brands consumer facing on-line configuration tools.Developed and executed a data model transition plan to reduce client's operating costs (approximately $3.5 million annually) and improve website data quality (over 80% reduction in initial errors, and 25% greater testing coverage) all while reducing overall headcount by 50%Initiated and staffed Data Modeling… Show more Managed data model team and QA that was responsible for the implementation of all vehicle data for five major automotive brands consumer facing on-line configuration tools.Developed and executed a data model transition plan to reduce client's operating costs (approximately $3.5 million annually) and improve website data quality (over 80% reduction in initial errors, and 25% greater testing coverage) all while reducing overall headcount by 50%Initiated and staffed Data Modeling Team, generating an incremental $1 million+ in revenue annually. Show less
  • Logica
    Developer / Technical Lead
    Logica 2001 - 2003
    Provided development support to Ford's Build to Order Web Application Worked as a JSP developer to migrate FordPartner.comWorked as a lead developer in the complete re-write of the FordPartner and FordVehiclePrograms from Java to ASP/COM.
  • Firepond
    Data Tech
    Firepond 1998 - 2000
    Responsible for full life cycle of online GM Canada configurator.Performed business process analysis for all database development. Maintained and tested data for GM Buypower Configurator.

Brian Draper Skills

Interactive Marketing Crm Digital Marketing Digital Strategy Mobile Devices Integrated Marketing Project Management Management Leadership Strategy Mobile Marketing Account Management Online Advertising Cross Functional Team Leadership Digital Media Marketing Creative Direction Email Marketing Strategic Planning User Experience Seo Advertising Business Development Analytics Web Analytics Social Media Marketing Marketing Strategy Information Architecture E Commerce Operations Management Social Media Team Leadership Interactive Advertising Sem Customer Insight New Media Multi Channel Marketing Google Adwords Mobile Applications Ppc Market Research Marketing Communications Website Development Competitive Analysis Strategic Partnerships Segmentation Content Management Lead Generation Direct Marketing New Business Development

Brian Draper Education Details

Frequently Asked Questions about Brian Draper

What company does Brian Draper work for?

Brian Draper works for Draperweb

What is Brian Draper's role at the current company?

Brian Draper's current role is Founder and Principal Consultant.

What is Brian Draper's email address?

Brian Draper's email address is br****@****oit.com

What is Brian Draper's direct phone number?

Brian Draper's direct phone number is +124835*****

What schools did Brian Draper attend?

Brian Draper attended Michigan State University.

What skills is Brian Draper known for?

Brian Draper has skills like Interactive Marketing, Crm, Digital Marketing, Digital Strategy, Mobile Devices, Integrated Marketing, Project Management, Management, Leadership, Strategy, Mobile Marketing, Account Management.

Who are Brian Draper's colleagues?

Brian Draper's colleagues are Greg Debeer, Christopher Cousineau, Walker O’brien, Samela Simoes, Warren Capps, Adam Seyburn, Amar Sharif.

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