Brian Flaherty, Mba Email & Phone Number

United States

• Spearheads all strategies and promotions to establish and grow the brand in a competitive market• Supervises business development and sales teams to ensure company-wide branding consistency• Annually executes product launch campaigns for 3-5 new products• Oversees marketing budget and optimizes advertising which led to a savings of $300,000 in 2018• Develops and executes marketing campaigns which have historically increased sales by an average of 6-12%• Gathers and utilizes essential digital metrics which led to a 25% increase in website traffic and a 10% increase in website transactions in 2018

• Spearheaded all branding across the web and digital distribution platforms • Gathered and utilized essential digital metrics which led to a 24% increase in website sales• Launched company’s first social media strategy that led to an increase of Facebook fans from 0 to 55,000+ and YouTube channel views from 0 to 206,000+ since• Managed online retail training website that increased sales 54% in two years• Managed e-newsletter distribution with a consistent open rate of 25-30%• Evaluated and recommended online marketing opportunities• Project lead in coordinating production of annual product videos• Annual product catalog committee member

• In-house sales and customer service calls• Prepared annual sales analysis and presentations• Organized and coordinated sales rep training sessions• Booth sales at the 2010 Archery Trade Association Trade Show

Centennial, Co

• Managed social media communication via Facebook, Twitter, and the company blog• Provided comprehensive monthly reporting and online consumer insights• Provided written copy for promotional emails• Managed production of monthly eNewsletter and maintained subscriber list• Managed SEO campaigns and Google AdWords account

Assisted the Director of Football Operations with organizing:• High school summer camp schedules• Travel schedules for 2009 season• Hotel reservations for 2009 season• Annual summer golf outing

Mba, Management

• 2010 Graduate Business Plan Competition Winner

Bachelor'S, English

Activities and Societies: The University of Akron Football Team• Beta Gamma Sigma Member • 2008 Academic All-American Candidate/Varsity.