Brian Friedman Email & Phone Number

San Diego, CA, US

• SoftClouds, is an Oracle Platinum partner, with a 19-year demonstrated record of success, providing an exceptional customer experience. With employees spread across 3 countries; USA, India, and Japan, SoftClouds stands.
• Implemented sales strategy that resulted in a 150%+ year-over-year growth in channel sales revenue.
• Increased average sales value nearly 400% in three years.
• Created and deployed strategy to expand CX implementations into the Public Utilities sector resulting in successful implementations with Public Utility providers in the Northeast, Pacific Northwest, and Rocky Mountain.
• Developed strategic partnership with a Big Four consulting firm to provide CX implementations for their clients.
• Oversaw expansion for the Oracle channel partnership that resulted in receipt of Partner of the Year Award and nomination for the Game Changer CX Partner of the Year Markie Award.

• Founded SaaS company providing a fully managed and hosted white label app store for mobile carriers, brands and verticals.
• Created strategic partnerships with some of the largest mobile operators in the world; MTN, Airtel and Orange.
• Created a direct connection between mobile operator app stores and billing platform enabling app developers to monetize their app sales, in-app purchases, and subscriptions.

• Created and successfully executed a mobile strategy for a youth-oriented learning website.
• Established wholesale and retail distribution strategy and customer care training manuals for new wireless operator.
• Developed and led corporate strategy sessions to assess organizational alignment and growth opportunities and extract trends, implications, problems and solutions.
• Developed turnaround initiative that shifted wireless company from $20k+ in monthly losses to profitability in six months by re-focusing sales, marketing, customer retention and carrier relationships. Company.
• Designed market launch plan for Chilean mobile distributor to enter the e-commerce space.

• Created a proprietary mobile events platform that enabled event planners to connect with attendees providing targeted event notifications, ticket sales, last-minute sales campaigns, and merchandise marketing.
• Assisted mobile developers with market distribution into the most recognized APP stores globally and embedded mobile payment solutions.

US

• Developed the first wireless e-commerce distribution company offering real-time e-commerce transactions combined with real-time credit scoring capabilities.
• Managed teams to develop site architecture, website, database, graphics and functionality.
• Reduced customer acquisition costs from $350 to $50 per new customer.
• Led business development that resulted in partnerships with wireless carriers, device manufacturers, application developers and platform providers.
• Captured nearly $1 million in funding from multiple investors.
• Structured technology license agreements with a national wireless carrier to provide private label e-commerce capabilities for its members.

• Conceived, founded, and grew successful business to provide strategic consulting services to new wireless companies.
• Gained $1.5 million in venture funding.
• Launched The PCS Finance Group, to help new companies enter the wireless space.
• Negotiated strategic partnerships with mobile device manufacturers that provided beneficial services to clients.

• Corporate transactional and business litigation attorney.
• Counseled clients on business formations, business operations, change events, mergers and acquisitions.
• Handled litigation matters regarding copyright, employment matters, real estate and business disputes.

• Successfully founded and managed one of the first four wireless retailers in the United States.
• Steered company to phenomenal growth and doubled revenues year-over-year for the first five years.
• Led six direct reports and 45 indirect reports.
• Company was twice recognized as an “outstanding wireless dealer” in the Los Angeles area.
• Maintained relationships with carrier, distributors, and partners.
• Engineered a successful exit strategy yielding a 400% return on investment.

Jd, Law

Ba, Political Science