Brian Fromm Email & Phone Number

Draper, Utah, US

Leading the creation and execution of the company’s strategy for APIs and integrations. Responsible for developing API standards and best practices, identifying key integration partners, conducting POCs, and streamlining data exchange processes. Focused on enhancing internal and external API capabilities, improving data visibility, and driving business.

Lehi, Utah, US

• Spearheaded product management for both Node Governance and Blockade, contributing to the launch and governance of 15 blockchains.Node Governance:
• Administered governance for 15 blockchains under a decentralized framework, ensuring transparent and community-driven decision-making processes.
• Launched a governance website for each blockchain, providing a comprehensive platform for proposals, on-chain voting, and essential information such as the charter, litepaper, tokenomics, and educational resources.
• Conducted ceremonies for blockchain launches, halvings, and smart contract deployments.
• Monitored distribution and ensured issues were resolved in compliance with legal standards
• Created functionality to bridge native tokens to their ERC-20 and BEP-20 equivalents.

Lehi, Utah, US

• Spearheaded the development of the company's inaugural roadmap, aligning cross-functional teams and stakeholders to establish a clear strategic direction and prioritize key initiatives.
• Successfully expanded integration capabilities with Magento, BigCommerce, Smartrr, and Global-e. This strategic expansion significantly broadened our reach and facilitated seamless interactions with a diverse range of.
• Led product discovery efforts to prepare for future integrations with Gorgias, WooCommerce, Salesforce Commerce Cloud, Recharge, Rise.ai, and Tapcart, ensuring proactive planning and laying the groundwork for expanding.
• Created a documentation library for both customers and internal users, enhancing accessibility and ensuring consistent and accurate information was available to all stakeholders.
• Successfully coordinated the work of geographically dispersed teams across different time zones, establishing effective communication channels and ensuring everyone was aligned on priorities and empowered to get the.
• Established a strong team culture by implementing streamlined processes, introducing regular ceremonies for the product and engineering teams, and recognizing the effort of team members. This fostered collaboration.

Lehi, Utah, US

• Led the development of an open finance API based on the latest OAuth and FDX standards, empowering millions of consumers to securely share their financial data with third parties, manage consent, and gain insights into.
• Implemented a software development life cycle, enhancing visibility into priorities and development efforts, streamlining the release process, and ensuring high-quality code in iterative development cycles.
• Established a strategic partnership with Google and SADA, resulting in the development of a scalable, multi-tenant SaaS solution on Google Cloud Platform, driving efficiencies and cost savings.
• Conducted extensive market research, product discovery, and business case development, informing the product roadmap and uncovering long-term economic opportunities.
• Collaborated with the marketing team to analyze customer demand, identify market trends, and develop effective marketing campaigns and sales strategies.
• Worked closely with the design team to define User Experience (UX) and User Interface (UI) flows, identify user pain points, and create prototypes, enhancing overall UX and UI.

Lindon, UT, US

Led and managed the Technical, Systems, Stage, and Gear Operations teams, overseeing their daily functions and ensuring the reliable performance of systems and equipment.

Lindon, UT, US

• Pioneered the development of fully immersive, location-based virtual reality experiences, driving the creation of the necessary products and processes to support their development, deployment, and global operations.
• Transformed the company's operations by implementing product and project management disciplines, leading to significant growth and expansion.
• Successfully led more than 50 projects, scaling operations from 9 to 16 locations with 24 additional locations in progress, driving operational excellence and strategic growth.
• Built and managed strategic relationships with manufacturers and key vendors, creating and improving proprietary devices, components, and cables, and ensuring reliable and cost-effective supply chain management for the.

Salt Lake City, UT, US

• Managed product vision and strategy, led cross-functional teams, and delivered data-driven insights to executive leadership.
• Directed the development of a mobile app used on over 1.5 million Android and iOS devices globally, enhancing user access to information and helpful resources.
• Led the creation of a cloud-based web application used by over 600,000 users globally, enhancing their ability to manage information and perform tasks efficiently from any device with internet access.
• Retired underperforming products and features, streamlining the product portfolio for maximum value to the organization.
• Collected and analyzed regular customer feedback and product analytics to understand product strengths, weaknesses, and opportunities, driving customer-centric product development and continuous improvement.
• Fostered productive collaboration between product management, engineering, QA, and UX through regular scrum calls, bug scrubs, design reviews, sprint planning meetings, and retrospectives, ensuring cross-functional.

Salt Lake City, UT, US

• Responsible for the overall strategy, implementation, and user experience associated with desktops, laptops, mobile phones, tablets, device management, security, file sharing, and application virtualization, ensuring.
• Conducted research into emerging technologies, developed technical strategies and architectures, and engaged in project work to implement new solutions, driving innovation and operational excellence.
• Established and maintained strategic relationships with Apple, Microsoft, IBM, Citrix, CDW, VLCM, Dell, HP, Lenovo, AT&T, Sprint, and Verizon, ensuring cost-effective supply chain management and strategic alignment.
• Successfully deployed and managed over 20,000 Android and iOS devices used globally, providing users with secure and reliable access to critical information and resources.
• Introduced MacBook standards and facilitated Apple training and certification for the support organization, enhancing employee satisfaction and equipping the support team to better assist users.
• Negotiated anticipated savings of $3.3 million (87% reduction in cost) for mobile device management licensing, driving cost savings and improved resource allocation.

San Jose, California, US

• Led product strategy and roadmap for Symantec’s application virtualization products.
• Developed a method to virtualize Internet Explorer 6, enabling enterprise customers to upgrade to Windows 7 while maintaining access to web applications dependent on Internet Explorer 6.
• Built strong customer relationships through effective communication, ensuring their needs were met.
• Coordinated cross-functional teams, accelerating project timelines and improving overall product quality.
• Prioritized product defects and enhancements, and managed beta and pilot programs for early-stage products.
• Provided executive leadership with necessary information to support the retirement of an active product.

San Jose, California, US

• Technical Product Manager for Altiris Client Management Suite, Altiris Server Management Suite, Symantec Workspace Virtualization, and Symantec Mobile Management.Enabled increased revenue and market share by creating.
• Conducted annual enablement summits worldwide, resulting in a significant 2-4x increase in revenue within 12 months.
• Delivered compelling presentations as a subject matter expert at conferences, boosting customer confidence in our products.
• Provided competitive analysis and strategies, supporting the sales team in securing key accounts against competitors.
• Presented to industry analysts, including Gartner and Forrester, providing thought leadership and promoting our products.
• Developed comprehensive training and certification programs, demo environments, guides, videos, labs, white papers, and other collateral, driving increased knowledge and adoption of our products.

San Jose, California, US

• Collaborated with sales to qualify business opportunities, overcome technical challenges, and ensure customer satisfaction, driving sales growth.
• Led solution briefings and proof-of-concept work, coordinating technical resources to showcase product capabilities in customer environments, increasing engagement and revenue.
• Recommended integration strategies and architectures based on industry best practices, enhancing customer success.
• Empowered the sales team by conducting regular technical training and answering questions, enabling them to better serve customers and drive sales growth.
• Facilitated a smooth handoff between the sales and support organizations to ensure a positive customer experience, enabling customers to easily transition to post-sale support and driving customer loyalty.

San Jose, California, US

• Product Specialist for Altiris Helpdesk Solution and backup engineer for multiple Altiris solutions, including Asset, CMDB, Connector, Barcode, Dell Client Manager, and Notification Server.
• Provided advanced technical resolution for escalated and technically-challenging issues, quickly resolving complex problems and delivering high-quality customer support.
• Proactively identified and reported software defects to development and sustained engineering teams, enabling faster resolution of issues and improved product quality.
• Authored, reviewed, and enhanced a significant number of knowledge base articles, improving customer self-service capabilities and enabling engineers to resolve issues more quickly, leading to a decrease in ticket.
• Improved customer satisfaction scores by providing regular and timely updates throughout the support process, ensuring customers were informed and empowered.

• Led the design and implementation of a comprehensive suite of managed IT services for 120 small to medium-sized businesses, enhancing their operational efficiency and increasing customer satisfaction.
• Cultivated strong technical relationships with customers, providing tailored IT strategies to meet their business needs.
• Engineered innovative solutions using the latest technologies and industry best practices to enhance the security, reliability, and scalability of customers' hardware, software, and data.
• Configured and maintained servers, workstations, routers, VPNs, and switches based on common standards, ensuring seamless integration and optimal performance.
• Traveled to customer sites across the country to establish trusted relationships, install new infrastructure, and resolve complex technical issues, exceeding customer expectations and building long-term partnerships.
• Developed and curated a comprehensive knowledge base of articles, white papers, and best practices to facilitate skill development among peers, improve operational efficiency, and enhance the overall customer experience.

• Crafted a visually engaging and user-friendly website to establish a strong online presence, increase brand awareness, and attract potential clients and distributors.
• Employed search engine optimization techniques to enhance website visibility, drive traffic, and improve search engine rankings, resulting in increased exposure and higher conversion rates.
• Monitored website analytics and metrics to track visitor behavior, analyze user patterns, and develop data-driven recommendations to optimize website performance and increase ROI.